Growth Marketing Director
2 weeks ago
ProductLife Group is looking for a Marketing Growth Director to working alongside the Global Head of Marketing to build out a growth strategy for the company.
A dynamic marketing professional focused on driving business growth through innovative and data-driven marketing strategies across all Marketing channels, especially the digital ones.
The role involves leading the SEO and display channels, including paid search and display advertising.
Coordinate all initiatives in this scope for all Regions/countries in direct relation with the management team of those countries:
- Leveraging all our global expertise to prepare catchy international campaigns (LinkedIn, Google Ads, emails)
- Bringing his technical expertise to optimize the local and ABM campaigns
- Refining before sales presentations to optimize the transformation of meetings into opportunities and opportunities into closed won
Responsible for
- Analyzing areas of improvement for marketing strategies, especially website
- Exploring and identifying new growth opportunities for customer acquisition and engagement.
- Improving content for inbound traffic optimization.
- Overseeing all paid acquisition efforts and managing budgets.
- Improving corporate presentations, case studies and solutions packaging and pitching to better address clients
Requisites:
Master degree in Marketing or Communication with 10+ years of experience preferably in LifeSciences sector.
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