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Senior Marketing Manager
5 months ago
Key Responsibilities:
Develop and execute innovative marketing strategies that drive brand awareness and engagement.
Utilize data and analytics to derive actionable insights, optimize marketing efforts, and inform decision-making.
Curate and manage compelling social media campaigns across various platforms, ensuring consistent brand messaging and engagement.
Lead the creation of visually impactful content that resonates with our target audience.
Collaborate with cross-functional teams to align marketing initiatives with overall business objectives.
Lead the implementation of multi-channel marketing campaigns, including SEO, SEM, content marketing, social media marketing, email marketing, influencer marketing
Establish and monitor key performance indicators (KPIs) to measure the success of marketing initiatives. Provide regular performance reports and data-driven insights to optimize strategies
Manage and mentor a team of marketing professionals, fostering a culture of creativity and excellence.
Qualifications:
Proven experience in a senior marketing role within the fashion industry.
Strong analytical skills with a data-driven approach to marketing.
Exceptional visual storytelling abilities and a keen eye for design.
Demonstrated success in curating and managing effective social media campaigns.
Excellent communication and interpersonal skills.
Proficiency in marketing tools and software.
Ability to thrive in a fast-paced, dynamic environment.