SFMC CDP Developer

1 day ago


Mumbai, India Capgemini Full time

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you'd like, where you'll be supported and inspired by a collaborative community of colleagues around the world, and where you'll be able to reimagine what's possible. Join us and help the world's leading organizations unlock the value of technology and build a more sustainable, more inclusive world.

Job Description

The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform.

This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys.

Primary Skills
  • Good written and verbal communication skills
  • Ability to work effectively with non-technical personnel
  • Experience with email and/or marketing automation software and integration with databases
  • Knowledge of Salesforce Marketing Cloud ( SFMC ) aka ExactTarget is required.
  • Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails
  • Develop responsive email templates with extensive knowledge of AMPscript
  • Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential
  • Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial
  • Master with SQL and robust understanding of Marketing Cloud's contact data model
  • Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration.
  • Ability to elicit requirements and translate to technical solutions that can scale across multiple business units
  • Experience with web service integration (REST/SOAP) would be beneficial
Skills (competencies)

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.


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