Social Media Executive

3 hours ago

Mumbai, India Social Pill Full time

Job Title: Social Media Manager


Job Location: WFO role from Andheri West, Mumbai (next to Azad Nagar Metro Station)


Job Summary:


Social Pill, a leading digital marketing agency, is seeking a highly creative and motivated person to join our team. The successful candidate will be responsible for developing innovative content ideas for our clients & and their social media feeds. While working closely with the design team, the Social Media Manager will bring these ideas to life, ensuring the content is engaging, on-brand, and aligns with our client's strategic objectives.


Key Responsibilities:


1. Content Strategy:


  • Develop creative and effective content strategies for clients and social media platforms, ensuring alignment with brand guidelines, target audience, and business & and marketing goals.
  • Collaborate with the client servicing team to understand clients' requirements and preferences regularly


2. Idea Generation:


  • Generate fresh and innovative ideas for social media content that resonate with target audiences and drive engagement.
  • Stay updated on industry trends and competitor activities to ensure our content remains cutting-edge.


3. Content Creation Coordination:


  • Work closely with the design team to translate content ideas into visually appealing assets.
  • Provide clear and concise creative briefs to the design team, guiding them in developing graphics, videos, and other multimedia content.


4. Campaign Execution:


  • Execute social media campaigns based on the approved content strategy.
  • Write copies for Captions and Creatives
  • Monitor campaign performance, gather insights, and propose optimizations for future campaigns.


5. Social Media Calendar Management:


  • Develop and maintain a content calendar, ensuring a consistent posting schedule across all platforms.
  • Coordinate with the design team to ensure timely delivery of content.


6. Community Engagement:


  • Monitor social media channels for trends and engage with the online community.
  • Respond to comments, messages, and mentions in a timely and brand-appropriate manner.


Qualifications and Skills:


  • Bachelor's degree in Marketing, Communications, digital marketing, or a related field will be preferred.
  • Proven experience in a similar role in a digital marketing agency.
  • Strong creative thinking and idea-generation skills.
  • Excellent collaboration and communication skills.
  • In-depth knowledge of social media platforms and their respective best practices.


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