
Influencer Marketing Manager
1 day ago
Job Description – Influencer Marketing Manager
Location: Bangalore
Experience: 3–5 Years
About Company:
It is a fast-growing D2C brand focused on creating impactful consumer experiences. We are expanding our marketing team and looking for a dynamic Influencer Marketing Manager to drive brand visibility, engagement, and growth through influencer partnerships.
Key Responsibilities
• Develop and execute influencer marketing strategies across social media platforms (Instagram, YouTube, LinkedIn, etc.).
• Identify, evaluate, and onboard relevant influencers and content creators aligned with the brand's identity.
• Negotiate contracts, manage budgets, and ensure ROI-driven collaborations.
• Build and maintain strong relationships with influencers, agencies, and other partners.
• Track, analyze, and report performance metrics (engagement, reach, conversions, ROI) of influencer campaigns.
• Collaborate with internal teams (brand, performance, and creative) to ensure influencer content aligns with overall marketing objectives.
• Stay updated on influencer marketing trends, competitor activities, and emerging platforms.
Requirements:
• 3–5 years of proven experience in influencer marketing, preferably in consumer-facing brands.
• Strong understanding of social media platforms and influencer ecosystems.
• Excellent communication and negotiation skills.
• Data-driven mindset with the ability to analyze campaign performance and optimize strategies.
• Ability to multitask and manage multiple campaigns simultaneously.
• Based in Bangalore (willingness to travel for collaborations/events if required).
What We Offer:
• Opportunity to work with a fast-growing and innovative brand.
• Collaborative and dynamic work environment.
• Competitive compensation and growth opportunities.
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