Media partnership specialist
2 days ago
Location: Remote
Job Type:Full-time
About Company:
Business Investments Group's international B2B congresses connect governments, investors, and businesses to their prospective and existing partners to enable growth of business for every party.
Working with industry leaders across the world, we host a range of networking opportunities including international business congresses, conferences, exhibitions, 1-2-1 meetings, award ceremonies and VIP receptions.
Key Responsibilities:
1,Media Acquisition:
- Research and reach out to media partners, industry bodies, and relevant organizations for potential collaboration opportunities.- Build and maintain a database of potential partners for future outreach.- Track and optimize media partnerships for maximum ROI.
2.Negotiate Barter Deals:
- Secure partnerships through barter arrangements (e.g., exchanging promotional content, exposure, or services).- Ensure mutual value in all partnerships, maintaining positive and long-lasting relationships.
3.Eshots and Email Marketing:
- Plan and execute targeted email campaigns to promote conferences.- Monitor email performance (open rates, click-through rates, conversions).- Ensure GDPR compliance and effective audience segmentation.- Negotiate placements for e-shots and other promotional materials with partner organizations.
4.Social Media Management:
- Develop and implement social media strategies for each conference.- Create engaging content and manage paid social campaigns especially linkedin and youtube to drive event awareness and registrations.- Monitor and analyze social media performance.
5.Relationship Management:
- Maintain strong, ongoing communication with partners to explore new opportunities and ensure all agreements are executed effectively.
6.Administrative Support:
- Manage partnership contracts, documentation, and timelines to ensure smooth execution.- Maintain a database of partners and media contacts for future collaborations.
Requirements:
- Experience in marketing, ideally in the B2B or events sector.- Strong negotiation, communication, and organizational skills.- Knowledge of email marketing tools (e.g., Mailchimp, HubSpot) and social media platforms.- Experience with website content management systems (e.g., WordPress).- Analytical mindset with the ability to develop actionable strategies.- Creative and proactive approach to tasks.
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