Sr. Executive

3 weeks ago


Hyderabad, India AbhiBus Full time
The Sr. Executive - Social Media should be a dynamic self-starter with extensive experience in Social Media Management, Content Strategy and Brand Community Building. This person would be responsible for creating the Abhibus social media strategy across platforms like Facebook, Twitter, Instagram, Youtube, and Linkedin with inputs from both internal and external stakeholders. They will also be instrumental in all Abhibus Brand campaigns. Key responsibilities will include:Define the brand voice across social channels and create share-worthy contentManage social media campaigns and day-to-day activities across all Social media platformsIdeation of ongoing brand campaignsPlan and implement Social Media Marketing Strategy, take ownership of the project and deliver within timelinesEngage in customer conversations on Social media platforms and moderate user-generated contentUse contests, games and other interactive mediums for audience engagementCreate and maintain an exhaustive Social media calendarIdeate, conceptualize and develop concepts in coordination with the creative and content teamWork on Product marketing campaigns and consistently engage with influencers. Amplify major product releases/innovations across social handlesStay in line with all the latest social media trends and prepare social media calendarsWork on the creation of content in various social media formats such as reels, stories, posts, etc.

Skills & QualificationsFull Time Graduate/Post Graduate in English / Journalism / Mass communication / Advertising.2-4 years of experience in managing social media, content writing, brand management, editing, etc.The ideal candidate should be an avid social media enthusiast with a good personal following across social media platformsStrong creative writing skills with impeccable command over grammar.High energy and drive to work in a startup environmentExcellent team playerStrong communication skillsAbility to manage multiple projects simultaneously, work within a marketing team, and other departments.Savvy with social media trends including Facebook, Twitter, Instagram, etc.Knowledge of social media management tools such as Hootsuite will be a plus.


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