Search Engine Optimization Specialist

7 days ago

Noida, India Big Oh Tech Full time

Company Description Big Oh Tech is a global leader in IT solutions including software development, enterprise app development, staff augmentation, offshore outsourcing, and technical recruitment consulting. With a team of over 100 technology enthusiasts, we deliver scalable solutions to complex challenges, enhancing business revenue for our clients. Big Oh Tech is ISO 27001 & CMMI Level 3 certified, providing strategic, technical, and creative solutions. Our services encompass mobile app development, web development, and emerging technologies such as AI/ML, IOT, and blockchain, ensuring we stay ahead of the curve. Key Responsibilities SEO  Strategy & Execution:  Own and execute a full-spectrum SEO  strategy (on-page, off-page, and technical) to improve search rankings and visibility. Content Development: Write and optimize various types of content including: Blogs and long-form articles Email marketing content Newsletters Service and landing page content Keyword Research:  Conduct in-depth keyword research to identify content opportunities, optimize existing assets, and map keywords to user intent and funnel stages. Advanced Link Building:  Plan and execute white-hat link-building strategies such as outreach, digital PR, and creating link-worthy assets like data reports, infographics, or original research. Technical  SEO :  Handle technical SEO  aspects such as: Core Web Vitals optimization Robots.txt and sitemap management Crawl budget management Structured data/schema markup Internal linking and site architecture Trend & Algorithm Monitoring:  Stay updated on Google algorithm changes, SEO  trends, and AI-driven content tools. CMS & Publishing:  Work with CMS platforms (WordPress/Webflow or others) to manage content and ensure SEO  best practices are implemented. SEO  Tools Mastery:  Use and interpret tools like: SEMrush, Ahrefs, Screaming Frog Google Search Console, Google Analytics Surfer SEO , Clearscope, and other AI-assisted writing platforms Performance Analysis:  Use data to inform and iterate strategies. Create regular reports showing SEO  growth, content performance, keyword ranking, and user engagement.  Requirements 2+ years of hands-on SEO  experience with proven results. Strong content writing skills with attention to detail and SEO  relevance. Advanced understanding of keyword research and mapping strategies. Experience with Core Web Vitals, robots.txt, structured data, and other technical SEO  elements. Working knowledge of CMS platforms like WordPress or Webflow. Strong command of leading SEO  and analytics tools. Ability to extract actionable insights from data and use them to improve performance. Self-driven with a growth mindset and a proactive approach. Familiarity with programmatic SEO , AI content tools, or multilingual SEO  is a plus

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