Digital Marketing Executive
3 weeks ago
We are hiring a “Digital Marketing Executive ” for a leading Manufacturer Company. Positions are based at Mumbai, maharastra. Find below more details about these job opportunities:
Job title: Digital Marketing Executive
Industry: Manufacturer
Job location: Mumbai, maharastra
Educational qualification: Bachelor's Degree in Marketing / Advertising / Mass media
Experience: Minimum 1 Year to 2 Years of experience digital marketing. Freshers can also apply. Experience in manufacturing will be preferred.
Job Description:
- Plan and execute all digital marketing, including SEO/SEM, social media marketing & email marketing.
- Writing content and creating blogs for the website, articles, mailers, newsletters, guests posts, PR & ORM.
- Knowledge and experience in performing Content SEO (keyword research, keywords additions to the website & monitoring keyword performance)
- Site indexing, Google search console, linking search console and google analytics, backlink tracking (dofollow and nofollow)
- Website management
- Make changes to website (acc to UI/UX & SEO)
- Handle the AMC of the website
- Website backups
- Managing the bounce rate & form filling rate
- Adding new pages, optimising pages, adding sliders, forms, different designs for pages as required for the website.
- Perform search engine optimization, on page SEO, off-page SEO, website speeding up, on a continuous basis.
- Conduct market research - to find new avenues, understand customer needs and interests & increase marketing ROI.
- Maintain the average rating across GMB, Glassdoor, Trustpilot, Goodfirms, Amition box, indeed, and other similar platforms.
- Making listicles & manging ranking
- Make lead generation, SEO Strategies on trending topics / keywords relevant to our existing / proposed businesses
- Launch optimized online adverts using Google AdWords, LinkedIn, Facebook, Instagram, etc.
- Knowledge & experience in writing ad copies, creating, posting & monitoring ads campaigns (Indian and International)
- Co-ordinate with & act as the POC for vendors & various department.
- Effective execution of email marketing automation & campaigns, by releasing Mailers / Newsletters (Experience in using email marketing platforms like mail chimp, etc)
- Executing innovative Marketing Campaigns, specifically using Owned and Earned media rather than Paid media.
- Design and create corporate services brochures.
- Organising events & webinars.
CTC : Rs.- 3.60/lpa to 4.0/lpa
Bus facility is available from Vasai station to office.
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