Marketing Lead

2 weeks ago


Bengaluru, Karnataka, India Vellstone Full time

Job Title: Marketing Lead

Location: Bangalore

Experience: 6 to 9 years

We're hiring a strategic and hands-on Marketing Lead to drive brand visibility, user acquisition, and engagement initiatives at a fintech company revolutionizing finance with an AI and data science-powered trading app.

As the Marketing Lead, your responsibilities would be:

  • Drive marketing strategy and campaigns across digital, offline, social, content, performance marketing, partnerships, and events.
  • Manage influencer collaborations, content creation, community engagement, and cross-functional alignment with product, design, and sales.
  • Analyze performance metrics to optimize ROI and stay updated on market trends in financial services.
  • Oversee budgets, vendors, timelines, and lead a small, agile marketing team.
Requirements
  • 6+ years' marketing experience with leadership in brand/growth marketing.
  • Experience in Indian broking, fintech, or high-growth startups.
  • Proven success in multi-channel campaigns with limited resources.
  • Strong grasp of digital marketing platforms and analytics tools.
  • Creative storytelling with audience-tailored messaging.
  • Excellent communication, leadership, and project management skills.
  • Self-starter, able to work independently in fast-paced settings.
Benefits
  • Opportunity to lead influencer strategy for a cutting-edge fintech company.
  • Collaborate with passionate professionals in a supportive, inclusive, and creative culture.
  • Enjoy ownership, flexibility, and opportunities to grow your career in a dynamic environment.
  • Work on exciting, cutting-edge projects with competitive pay and comprehensive benefits.

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