Marketing Excellence Leader

1 month ago


bangalore, India Schneider Electric Full time

As Marketing Excellence Leader for Power Products International Hub, the person will be responsible to be the SME for driving best practices in marketing in the hub and geographies that are a part of the hub. ● Managing & Supplementing Market Information: SPOC from hub for AMR / AMSP to question countries on data anomalies and support with external reports to triangulate ● Better Segmentation / Targetting / Positioning: Improve our STP focus by bringing laser focus to our operations. Drive partnership with consultant / educational institutes to run outside in studies ● Better Launches: Improving launch strategy preparation & processes to enable achievement of business plan. ● Better Pricing: For new products, drive Willingness to Pay studies enabling teams to arrive at the right pricing levels. ● Better Knowledge: Drive Marketing Upskilling workshops and organize refresher trainings for League Marketing, POs & country offer marketing on offers and marketing methods ● Business Case Validation: For large business cases, validation of marketing plan presented for project as part of preparation for different stage gates Qualifications Masters Schedule: Full-time Req: XVE



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