Search Engine Optimization Specialist

2 weeks ago


Chennai, Tamil Nadu, India GROW MEDICO Full time
SEO Specialist (Healthcare Industry) – Job Description Position: SEO Specialist Experience: 2 to 3 years Location: Chennai Salary: Based on experience Job Overview: We are looking for an experienced SEO Specialist with a strong background in healthcare digital marketing to optimize our clients' online presence. The ideal candidate will have hands-on experience in SEO strategy, keyword research, technical SEO, content optimization, and local SEO for healthcare businesses. Key Responsibilities:
• Develop and implement SEO strategies tailored for healthcare clinics and brands.
• Perform keyword research to target relevant healthcare-related searches.
• Optimize on-page SEO , including meta tags, headings, and content structure.
• Conduct technical SEO audits and implement fixes for crawlability, indexation, and speed optimization.
• Work on local SEO for clinics (Google My Business, citations, local keyword targeting).
• Create and manage SEO-optimized content (blogs, landing pages, treatment pages).
• Track and report SEO performance (traffic, ranking, conversions) and provide recommendations.
• Build backlink strategies with a focus on authoritative healthcare websites.
• Stay updated with Google algorithm changes and implement best practices. Requirements:
• 2-3 years of experience in SEO, preferably in healthcare or cosmetic treatment industries .
• Strong understanding of Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, etc.
• Hands-on experience with local SEO and optimizing Google My Business (GMB) listings.
• Experience in link-building and outreach strategies.
• Ability to collaborate with content teams and developers for technical SEO.
• Excellent analytical skills and ability to generate actionable insights .

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