Paid Search Landing Page Optimization Specialist

3 weeks ago

Chennai, Tamil Nadu, India Trademarkia Full time

Job Title: Paid Search Landing Page Designer Company: Trademarkia Location: Hybrid WFH, with occassional travel to Selam or Chennai Company Description Trademarkia is the world's largest visual search engine for trademarked logos, names, and slogans, with an extensive database of over millions of trademarks. With over 120,000 clients worldwide, Trademarkia offers free software and technology for seamless trademark searches, filings, monitoring, and legal automation processes. Trademarkia makes the law accessible to everyday people through its unique approach and provides international trademark databases for various countries. Job Overview: Trademarkia is seeking a highly skilled Paid Search Landing Page Optimization Specialist & Designer to lead the creation, testing, and continuous improvement of landing pages for our high-value, high-volume paid search campaigns. With a monthly advertising spend exceeding $150,000, you'll design and optimize landing pages for deeply segmented domestic and international campaigns across the United States. This role requires a combination of strategic thinking, advanced programmatic testing expertise, and creative design skills, with a focus on driving measurable performance improvements. You will work on landing pages promoting Trademarkia's core services: patents, trademarks, and Amazon seller growth. As a hands-on contributor, you'll leverage data to create engaging, high-converting pages, collaborating with stakeholders while using tools like Figma to bring designs to life. Key Responsibilities: Design and optimize high-performing landing pages tailored for segmented paid search audiences, ensuring alignment with campaign goals and user personas. Develop and execute programmatic A/B and multivariate testing strategies to improve key performance metrics, such as conversion rates and bounce rates. Analyze landing page performance data to uncover insights and iteratively refine designs for optimal results. Collaborate with the marketing team to align landing pages with campaign strategies and messaging. Create or direct the development of visually appealing landing pages in Figma, ensuring exceptional user experience and adherence to brand guidelines. Manage the end-to-end landing page optimization process, from ideation and wireframing to testing and implementation. Utilize advanced segmentation techniques to create personalized landing page experiences for diverse audiences, industries, and geographies. Stay current with industry best practices and innovations in landing page design, testing, and optimization. Qualifications: Experience: 5+ years of experience in landing page design and optimization, focusing on paid search campaigns and high-volume A/B testing. Portfolio: A strong portfolio showcasing high-converting landing pages and measurable optimization outcomes. Skills: Expertise in A/B testing tools and methodologies, including programmatic testing. Advanced proficiency in Figma for design and prototyping. Strong understanding of landing page UX/UI best practices. Ability to direct graphic design teams and independently create designs when needed. Knowledge: Experience with segmentation strategies and targeting for global campaigns. Industry Expertise: Familiarity with patents, trademarks, or Amazon seller growth services is a plus. Communication: Excellent communication skills to effectively collaborate with cross-functional teams and present optimization insights. Why Join Trademarkia? Work on large-scale global campaigns with a significant impact. Be part of an innovative, results-driven team shaping the future of intellectual property and e-commerce services. Utilize cutting-edge tools and strategies to achieve tangible results. How to Apply: To apply, please submit your resume, a link to your portfolio, and a cover letter outlining your experience in landing page optimization, programmatic testing, and design. We're excited to see how you can help Trademarkia achieve new levels of success through exceptional landing page design and optimization

  • Paid Search Landing Page Optimization Specialist

    3 weeks ago

    Chennai, Tamil Nadu, India Trademarkia Full time

    Job Title: Paid Search Landing Page DesignerCompany: TrademarkiaLocation: Hybrid WFH, with occassional travel to Selam or ChennaiCompany DescriptionTrademarkia is the world's largest visual search engine for trademarked logos, names, and slogans, with an extensive database of over millions of trademarks. With over 120,000 clients worldwide, Trademarkia...

  • Paid Search Landing Page Optimization Specialist

    3 weeks ago

    Chennai, Tamil Nadu, India Trademarkia Full time

    Job Title:Paid Search Landing Page DesignerCompany:TrademarkiaLocation:Hybrid WFH, with occassional travel to Selam or ChennaiCompany DescriptionTrademarkia is the world's largest visual search engine for trademarked logos, names, and slogans, with an extensive database of over millions of trademarks. With over 120,000 clients worldwide, Trademarkia offers...

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