Facebook Ad Manager

3 weeks ago

Nashik, India Impact HR & KM Solutions Full time

Facebook Ads Manager Roles Responsibilities

  • Strategy Planning
  • Develop and execute Facebook Ads strategy aligned with business goals (awareness, leads, sales).
  • Identify target audience segments and map campaigns to the customer journey.
  • Conduct competitor research using Facebook Ads Library to benchmark creatives and strategies.
  • Plan full-funnel campaigns (TOF, MOF, BOF) for better ROI.
  • Campaign Setup Execution
  • Create, manage, and optimize campaigns inside Meta Ads Manager .
  • Choose correct campaign objectives (Traffic, Leads, Conversions, etc.).
  • Structure campaigns effectively (Campaign Ad Set Ads).
  • Manage budget allocation (CBO/ABO) and bidding strategies.
  • Ensure proper ad placements (Facebook, Instagram, Messenger, Audience Network).
  • Creative Management
  • Collaborate with design/copywriting teams to produce ad creatives (images, videos, carousel).
  • Write compelling ad copy, headlines, and CTAs aligned with campaign goals.
  • Test different creatives (A/B testing) to identify best-performing variations.
  • Ensure creatives are brand-compliant and follow Facebook Ad Policies.
  • Audience Targeting
  • Build Core Audiences (demographics, interests, behaviors).
  • Create Custom Audiences (website visitors, email lists, app users).
  • Develop Lookalike Audiences to scale reach.
  • Implement retargeting campaigns (cart abandoners, video viewers, engaged users).
  • Tracking Reporting
  • Install and manage Facebook Pixel Conversions API for accurate tracking.
  • Define and monitor Standard Events (ViewContent, AddToCart, Purchase, etc.).
  • Generate detailed performance reports (CTR, CPC, CPM, CPA, ROAS).
  • Present campaign insights and recommendations to management/clients.
  • Optimization Scaling
  • Monitor live campaigns and make adjustments for performance.
  • Optimize targeting, creatives, and placements based on results.
  • Scale successful campaigns using budget scaling strategies (vertical horizontal).
  • Pause underperforming ads to control costs.
  • Implement remarketing strategies for higher conversions.
  • Compliance Account Health
  • Stay updated with Facebook Ad Policies to prevent disapprovals.
  • Ensure ads comply with GDPR, iOS14+ tracking, and data privacy norms.
  • Maintain account reputation and resolve ad account restrictions.
  • Collaboration Continuous Learning
  • Work with cross-functional teams (sales, product, design, content).
  • Stay updated with new Facebook Ads features and industry trends.
  • Suggest innovative campaign ideas to improve ROI.

This job is provided by

  • Facebook Ad Manager

    1 week ago

    Nashik, Maharashtra, India Impact HR & KM Solutions Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Facebook Ads Manager Roles ResponsibilitiesStrategy PlanningDevelop and execute Facebook Ads strategy aligned with business goals (awareness, leads, sales).Identify target audience segments and map campaigns to the customer journey.Conduct competitor research using Facebook Ads Library to benchmark creatives and strategies.Plan full-funnel campaigns (TOF,...

  • Head of Growth Marketing

    3 weeks ago

    Nashik, India LUMINOUS GROWTH HR Full time

    💼 Position: Part-Time Head of Growth Marketing🌍 Location: Remote (Flexible)📝 Job Type: Part-TimeLUMINOUS GROWTH, we illuminate the path to brand success through data-driven and performance-focused marketing strategies. Our expertise in Facebook Ads and Google Ads helps businesses achieve scalable growth and measurable impact. We’re searching for a...

  • Head of Growth Marketing

    3 weeks ago

    Nashik, India LUMINOUS GROWTH HR Full time

    💼 Position: Part-Time Head of Growth Marketing🌍 Location: Remote (Flexible)📝 Job Type: Part-TimeLUMINOUS GROWTH, we illuminate the path to brand success through data-driven and performance-focused marketing strategies. Our expertise in Facebook Ads and Google Ads helps businesses achieve scalable growth and measurable impact. We’re searching for a...

  • Join Us as a Facebook Ads Growth Partner – Faces Canada

    3 weeks ago

    Nashik, India SHM LL Full time

    At Faces Canada, beauty is more than skin deep. With 40+ years of Canadian heritage and a mission to create inclusive, cruelty-free, and skin-friendly cosmetics, we’re trusted by millions of women worldwide. Now, we’re ready to scale our impact even further — and we’re looking for a strategic Facebook Ads Partner to lead the way.What You’ll DoTake...

  • Digital Ads Campaign Executive

    1 week ago

    Nashik, Maharashtra, India Infomanav Full time

    Experience: 1 Years - Location: Nashik **Responsibilities**: - Plan, create, and execute digital ad campaigns across platforms like Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital channels. - Conduct thorough keyword research and identify target audiences for maximum engagement. - Optimize campaigns for ROI, ensuring cost-effective...

  • Ppc/growth manager

    20 hours ago

    Nashik, India Quicklly Full time

    Note: Immediate/15 days Joining OnlyRoles and Responsibilities- Setting up Google Ad Words and Bing campaigns by conducting target keyword research & writing relevant ad copies, whilst ensuring effective campaign and keyword structure- Managing & optimizing campaigns using a combination of bid and budget management, structural, keywords, ad text...

  • Meta ads campaign manager

    4 days ago

    Nashik, Maharashtra, India Craftoria Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    AtCraftoria, we're on a mission to bring handmade home décor, Diwali lights, and terracotta art from rural artisans to every home. We're looking for apassionate Meta Ads Campaign Manager(freelance or part-time) who can craft, run, and optimize ad campaigns that tell our story and drive growth.What you'll do:Manage and optimize Meta ad campaignsAnalyze...

  • Digital Marketing Executive

    12 hours ago

    Nashik, India Udyogwardhini Full time

    Udyogwardhini has 15,000+ followers on Facebook, 5000+ on Instagram, 12,000+ subscribers on YouTube and 20,000+ monthly visitors on website. We are looking for someone having growth mindset to grow further... **Responsibilities**: - Create marketing campaigns to generate leads via various social media platforms such as Facebook, Instagram, Google, YouTube...

  • Digital Marketing Executive

    1 week ago

    Nashik, India Udyogwardhini Full time

    Job Description **Responsibilities**: Will be mainly responsible for assisting in Paid marketing campaigns for lead generation. He/she should assist in implementing plans to increase followers on social media platforms like Instagram, Facebook, Youtube and Linkedin. Manage budget and generate leads. Circulating messages on Whatsapp groups, all social...

  • Digital Marketing Executive

    12 hours ago

    Nashik, India Udyogwardhini Full time

    **Responsibilities**: - Will be mainly responsible for assisting in Paid marketing campaigns for lead generation. - He/she should assist in implementing plans to increase followers on social media platforms like Instagram, Facebook, Youtube and Linkedin. - Manage budget and generate leads. - Circulating messages on Whatsapp groups, all social platforms and...