Area Sales Manager

5 days ago


bangalore, India The Indian Garage Co. Full time

About Company: Started in 2012 with the aim to bring Fast Fashion to India, over the last decade The Indian Garage Co. ( has become a leading brand in the Men’s Casual Wear space. The growth, especially in the last 3 years from a 30cr brand to a 300cr+ brand has been at breakneck speed. Over a period, the brand has become the No. 1 on Ajio (since last 2 years) and a Top 5 Brand on Myntra . Creating quality products at affordable prices for the Indian Customer is our main purpose and for this we have launched 2 more brands within the group - Freehand for Womenswear and Hardsoda for Plus Size. Even at this stage, we are just getting started and would love you to join this rocketship


Job Title: Area Sales Manager


Job Summary:

The Area Sales Manager (ASM) will drive sales, manage store operations, and ensure excellent customer service across Shop-in-Shop (SIS) stores and new Exclusive Brand Outlet (EBO) stores.


Key Responsibilities:

Sales and Revenue Generation

Achieve sales targets and KPIs for SIS and EBO stores.

Analyze sales data and market trends to identify growth opportunities.

Implement promotional activities and campaigns.

Store Operations

Ensure adherence to brand guidelines, SOPs, and visual merchandising standards.

Oversee inventory management.

Conduct regular store visits for performance and operational efficiency.

Team Leadership and Development

Recruit, train, and mentor store managers and sales staff.

Conduct performance evaluations and provide feedback.

Foster a positive work environment.

Customer Service

Ensure high standards of customer service.

Handle customer complaints promptly.

Implement customer feedback mechanisms.

New Store Openings

Plan and execute new EBO store launches.

Coordinate with cross-functional teams.

Monitor new store performance and support sales targets.

Reporting and Analysis

Prepare regular sales and operational reports.

Use data analytics to track performance.

Monitor competitor activities and market trends.


Qualifications:

Education:

Graduate , Post Graduates will be preferred.


Experience:

Minimum 5 years in retail sales management, preferably in fashion.

Experience with SIS and EBO store formats is a plus.


Skills:

Strong leadership and team management.

Excellent communication and interpersonal abilities.

Proficiency in sales analytics and reporting tools.

Strong organizational and problem-solving skills.


Personal Attributes:

Results-driven and customer-focused.

Adaptable and open to new ideas.

Self-motivated with a proactive approach.

High level of integrity and professionalism.


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