Category Head-Exports

2 days ago

Kolkata, India Exide Full time

Position Overview:

We are seeking an experienced and dynamic Category Head to lead and drive our Standby / Reserve Power Battery business across the Middle East, Africa, and other emerging international markets. The ideal candidate will have deep industry knowledge in the Lead Acid Battery Reserve Power segment, a strong network in targeted geographies, and a proven track record in scaling business operations and delivering revenue growth.

Key Responsibilities:

  • Strategic Market Development:

  • Develop and execute sales strategies for the Reserve Power battery segment (including Inverter, Solar, Telecom, UPS, Data Center, and Industrial Backup) in international markets.

  • Identify new business opportunities and lead market entry strategies for untapped geographies.

  • Revenue Growth & P&L Management:

  • Own and drive the annual sales targets, profitability, and market share goals for assigned regions.

  • Monitor key sales KPIs and market intelligence to ensure competitive positioning.

  • Channel & Partner Management:

  • Build and manage distributor/dealer networks, OEM relationships, and large institutional clients.

  • Evaluate and onboard new partners; ensure alignment with brand, pricing, and performance expectations.

  • Customer Engagement:

  • Maintain high-level relationships with Channel Partners, Distributors, key accounts, government bodies, and EPC players.

  • Provide technical and commercial support for major bids and contracts.

  • Team Leadership & Cross-functional Coordination:

  • Lead and mentor a team of managers; collaborate with product, supply chain, finance, and service teams to ensure timely delivery and customer satisfaction.

  • Product and Market Intelligence:

  • Provide feedback to R&D/product teams on market trends, competitive landscape, and customer needs to influence product roadmaps.

Key Requirements:

  • Bachelors degree in Engineering (Mechanical) or equivalent; MBA preferred.
  • 10+ years of relevant International sales experience, with a minimum of 5 years in the Standby/Reserve Power battery industry or related sectors (energy storage, power & industrial backup).
  • Strong understanding of the Middle East, Africa, and emerging market business dynamics.
  • Proven leadership in driving international sales, managing multi-country distributor networks, and closing high-value deals.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Willingness to travel extensively across international markets.

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