Influencer Marketing Bengali

2 weeks ago

Hyderabad, India Punarjan Ayurveda Full time

Lead the discovery and onboarding of creators and influencers, building a robust directory for brand values and target audiences

Manage execution of influencer videos, including scripting, quality assurance and content creation for drive engagement and business development

Develop and implement influencer marketing strategies, negotiating paid or barter deals to promote our hospitals services effectively

Collaborate with internal teams to enable features for creator discovery, outreach, negotiation, briefing and video delivery

Analyse campaign performance, track KPIs such as engagement rates and conversions and provide insights for optimization

Maintain relationships with influencers, ensuring authentic content that resonates with audiences and complies with guidelines

Stay updated on industry trends, emerging influencers and best practices in to the healthcare industries influencer marketing.

Key Competencies & Skill-Sets:

Must have MBA with 3-5 yrs of experience in influencer marketing with agency or brands

Excellent communication skills in any one language Hindi, Bengali, Tamil and Kannada

Expertise in negotiation abilities for building partnerships and managing collaborations

Creative mindset with expertise in content ideation, scripting and video production

Ability to work cross-functionally in a fast-paced healthcare industry environment

Result-oriented with a focus on profitability through innovative influencer marketing

Proficiency in social media platforms, trends and digital tools for influencer analytics.

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