Influencer Marketing Manager

4 days ago

Hyderabad, Telangana, India Shriram Life Insurance Full time ₹ 8,00,000 - ₹ 24,00,000 per year

Job Description: Sr. Manager / AGM Content & Influencer MarketingPosition:Sr. Manager / AGM Content & Influencer MarketingDesignationSr. Manager / AGM Influencer MarketingDepartmentMarketingSub-Department / VerticalBrand & CommunicationLocationHyderabad (HO)Reporting ManagerHead MarketingDirect Reports1 Content Executive/Video Editor Role Summary:The Sr. Manager / AGM Content & Influencer Marketing will lead hyper-local content strategy and influencer partnerships for Shriram Life Insurance. The role will focus on creating culturally relevant, regional content and collaborating with local influencers, creators, and artists to drive brand visibility and consideration in Tier 2 and Tier 3 markets.

This is a high-impact role requiring a strong creative instinct, cultural insight, and execution excellence to shape how Shriram Life resonates with middle-income Bharat households.

Role Requirements:Education:Graduate in Mass Communication, Marketing, or Media. MBA or equivalent preferred.Experience Range:812 years of experience in content marketing, influencer management, regional advertising, or branded entertainment. Experience in BFSI, consumer brands, or digital media companies preferred.Professional Experience/ Skills:

  • Proven expertise in regional and hyper-local content creation across formats video, reels, testimonials, short films, explainers, etc.
  • Experience managing influencer marketing programs, including discovery, negotiation, execution, and performance tracking.
  • Strong understanding of Tier 2/Tier 3 audience behavior, content preferences, and language nuances.
  • Ability to collaborate with creative agencies, production houses, and local creators.
  • Experience building storytelling frameworks that align with brand purpose and emotional connect.
  • Skilled in content planning for digital campaigns, product promotions, and brand-building initiatives.
  • Familiarity with platforms like ShareChat, Moj, YouTube, Instagram, and regional OTT channels.
  • Exposure to tools for influencer marketing platforms and content performance tracking.
  • Creative thinker with strong project and stakeholder management skills.
  • Fluent in English and at least one or more regional languages preferred (e.g., Telugu, Tamil, Kannada, Marathi)

Page 1 of 1 Confidential

  • Influencer Marketing

    1 week ago

    Hyderabad, Telangana, India Paytm Full time ₹ 10,00,000 - ₹ 15,00,000 per year

    About Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the mainstream economy with the help of...

  • Influencer Marketing

    20 hours ago

    Hyderabad, Telangana, India One97 Communications Limited Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    About Paytm:Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.About...

  • Influencer Marketing Bengali

    2 days ago

    Hyderabad, Telangana, India Punarjan Ayurveda Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Lead the discovery and onboarding of creators and influencers, building a robust directory for brand values and target audiencesManage execution of influencer videos, including scripting, quality assurance and content creation for drive engagement and business developmentDevelop and implement influencer marketing strategies, negotiating paid or barter deals...

  • Influencer Marketing Associate

    24 hours ago

    Hyderabad, Telangana, India Nxtwave Disruptive Technologies Full time US$ 60,000 - US$ 1,20,000 per year

    Roles and Responsibilities:Identifying and contacting potential influencers from Instagram, YouTube, Facebook,Telegram etc who have large followings and have relevant target audience. Negotiating fair rates for content and ensuring the relevant agreements are in place withthe influencers.Creating content that resonates with particular channel/page's target...

  • Influencer Marketing Data Specialist

    3 weeks ago

    Hyderabad, Telangana, India YAAP Full time

    About Yaap:YAAP is a new-age digital marketing, content & technology services company, operating in the fastest growing segment of the marketing and marketing services market. We are a unified, purely digital business, which disrupts the traditional model by bringing together data, AI-powered tech & content to deliver new-age creative solutions. We work with...

  • Influencer Marketing Specialist

    2 weeks ago

    Hyderabad, Telangana, India Student Tribe Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Location: HyderabadInternship + Full-Time roleAt Student Tribe, we're all about building a culture where students, creators, and brands vibe together. We run campaigns that don't just sell — they connect, inspire, and create real impact. If you love the world of influencers, memes, and trends, this is your zone.What You'll DoRun influencer campaigns...

  • Urgent Search Influencer Marketing

    4 weeks ago

    Hyderabad, Telangana, India One 97 Full time

    Job DescriptionAbout Paytm:Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the mainstream economy with the help of...

  • Influencer Marketing Associate

    21 hours ago

    Hyderabad, Telangana, India Earthful Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    Why join Earthful ?We are on a mission to improve nutrition in India, so that everyone can live life to the fullest If you are a curious person who enjoys learning new things, pushing your intellectual limits, and working on projects that have never been done before, then Earthful is the right place for you.Who We Are ?We are a passionate team who is super...

  • 31/08/2025) Influencer & Community Manager

    4 weeks ago

    Hyderabad, Telangana, India UWorld Full time

    Job DescriptionUWorld is a global leader in high-stakes exam preparation for medical, nursing, accounting, law, and college admissions. We are strategically expanding our influencer and partnership initiatives to strengthen brand visibility across both the US and India, ensuring that students, professionals, and institutions see UWorld as their trusted exam...

  • Performance Marketing Manager

    4 weeks ago

    Hyderabad, Telangana, India Vridhii Full time

    Performance Marketing Manager – Vridhii Digital (Hyderabad, In-Office)About Vridhii DigitalVridhii Digital is a boutique digital marketing agency specializing in branding, performance marketing, and social media management for SMEs, startups, and B2B businesses. We create measurable and impactful digital experiences that drive tangible business...