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Content Strategist

3 months ago

Udaipur, India GKM IT Full time

Company Introduction -

GKM IT is an outsourcing company specializing in product development and technical consulting.

We are consultants covering all aspects of product development - design, backend, frontend, mobile, digital, DevOps, etc. Our global presence can be found in Silicon Valley, Europe, Australia and India. The major domains we specialize in are - Fintech, Edutech, HealthCare, and Hospitality.


Job Description -

Skills


  • Strategic thinking: Ability to develop and execute a content strategy aligned with business objectives.
  • Audience segmentation: Ability to identify and understand target audiences and create content tailored to their needs and preferences.
  • Content creation: Ability to write and create high-quality content, such as blog posts, whitepapers, and social media posts.
  • Analytics: Ability to analyze data and use insights to inform content strategy and optimize content performance.
  • Collaboration: Ability to work effectively with cross-functional teams, such as design, development, and marketing teams.
  • Adaptability: Ability to adapt to changing priorities and adjust content strategy accordingly.
  • Creativity: Ability to come up with creative ideas and solutions for content marketing challenges.


Requirements


  • 5 years of experience in content strategy, content marketing, or related fields.
  • Strong understanding of content marketing, SEO, and social media marketing principles.
  • Experience in developing and executing content strategies for various channels (e.g., website, email, social media, etc.).
  • Experience in managing a team of writers, editors, and content creators.
  • Excellent communication and project management skills.
  • Knowledge of content management systems and tools.