CRM Developer

3 weeks ago


mumbai, India RapidBrains Full time
Job Title: CRM Developer
Location: Mumbai
Experience Level: 4 - 7 Years
Position Type: Full-time
Notice Period - 0 - 30Days
JOB DESCRIPTION
As a CRM Developer, you will collaborate within a multidisciplinary team consisting of marketing/media specialists, data analysts, application developers, and IT infrastructure experts. Your primary responsibility will involve the technical implementation of global marketing automation and e-CRM initiatives utilizing Adobe Campaign. This role encompasses constructing customer journey and automation programs, developing templates, and deploying campaigns across various markets. Your expertise will contribute to the enhancement of innovative solutions within Adobe Campaign to optimize marketing strategies.
Key Responsibilities:
Execute technical implementations of global marketing automation and e-CRM projects using Adobe Campaign.
Create and optimize customer journey and automation programs.
Develop templates and establish best practices tailored to diverse markets.
Implement various campaign types including standalone, multi-step, and message center campaigns.
Customize and adapt templates such as newsletters, landing pages, and forms.
Drive the implementation of innovative technical solutions within Adobe Campaign.
Qualifications and Experience:
Bachelor's degree in Computer Science, Information Technology, or related field.
Minimum of 3 years of professional experience in ESPs and/or CRM tools, with a strong preference for expertise in Adobe Campaign (or Neolane).
Proficient in HTML/XHTML, CSS, XML, and JavaScript.
Basic knowledge of Python and/or SQL is advantageous.
Demonstrated proficiency in MS Office products, particularly Excel.
Excellent communication skills with the ability to collaborate effectively in a team environment.
Strong problem-solving abilities, analytical skills, and attention to detail.
Proactive and independent with a solution-oriented mindset.
Conceptual thinking and structured approach to work are essential.
Fluency in English or German is required.
Technical Skills:
Adobe Campaign Classic
JavaScript
HTML
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