Brand & Trade Marketing Manager

14 hours ago

Noida, India M.V. SHOE CARE PRIVATE LIMITED Full time
SECTION 1 – IDENTIFYING INFORMATION
Job Title: Brand &Trade Marketing Manager
Department: Marketing
Sector: Manufacturing
Location: Noida Sector- 59
Industry Preference: FMCG /Retail/ Footwear / Cosmetics & related fields
Reporting To: MD/Marketing Director
Job Type: Permanent
Experience: 5-6 Years
SECTION 2 – JOB SUMMARY
We are seeking an experienced and dynamic Brand & Trade Marketing Manager who will be responsible for developing and executing strategic brand plans while also aligning and supporting trade marketing initiatives across sales channels. The ideal candidate must have a strong understanding of consumer behavior, brand positioning, and channel dynamics (General Trade, Modern Trade, E-commerce, Retail, etc.). Preference will be given to candidates from the footwear, FMCG, or cosmetics sectors.
SECTION 3 – KEY ACCOUNTIBILITIES, RESPONSIBILITIES AND DELIVERABLES
- Develop and implement comprehensive brand strategies to drive awareness, engagement, and loyalty.
- Lead new product launches, packaging upgrades, and brand communication across ATL, BTL & digital platforms.
- Conduct consumer and competitor research to identify trends, gaps, and positioning opportunities.
- Ensure that the brand's image, messaging, and positioning are consistent and effectively communicated to the target audience.
- Liaise with external creative/media/digital agencies to deliver high-impact campaigns.
- Build compelling marketing campaigns aligned with the brand’s vision and business goals.
- Develop and execute trade marketing strategies to increase product visibility and off-take at the point of sale (POS).
- Plan and implement in-store promotions, visibility solutions, merchandising, and display strategies.
- Work closely with the Sales Team to ensure brand plans are aligned with channel realities and retailer needs.
- Evaluate trade promotion effectiveness and return on investment (ROI) of retail initiatives.
SECTION 4 CROSS-FUNCTIONAL COLLABORATION:
- Collaborate with Sales, Product Development, Digital, E-commerce, and Supply Chain teams.
- Act as a bridge between marketing strategy and sales execution to ensure seamless alignment.
Qualifications
- Bachelor's/master’s degree in marketing, Business Administration, or related field.
- Previous experience in Retail sales
- Previous industry experience
Key Capabilities and Characteristics (Interpersonal skills, specific competencies, specific skills, etc)
· Proficiency in using various marketing tools and software.
· Familiarity with social media platforms and their marketing functionalities.
· Creative thinking and the ability to generate innovative marketing ideas.
· Knowledge or exposure to Trade Marketing activities and tools.
· Strong analytical skills with proficiency in market research and data interpretation.
· Excellent communication, presentation, and interpersonal skills.
· Ability to manage multiple projects and deliver results under tight deadlines.
· Familiarity with digital marketing, shopper marketing, and in-store communication.

  • Brand & Trade Marketing Manager

    17 hours ago

    Noida, India M.V. SHOE CARE PRIVATE LIMITED Full time

    SECTION 1 – IDENTIFYING INFORMATION Job Title: Brand &Trade Marketing Manager Department: Marketing Sector: Manufacturing Location: Noida Sector- 59 Industry Preference: FMCG /Retail/ Footwear / Cosmetics & related fields Reporting To: MD/Marketing Director Job Type: Permanent Experience: 5-6 Years SECTION 2 – JOB SUMMARY We are seeking an...

  • Brand & Trade Marketing Manager

    2 days ago

    Noida, Uttar Pradesh, India M.V. SHOE CARE PRIVATE LIMITED Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    SECTION 1 – IDENTIFYING INFORMATIONJob Title:Brand &Trade Marketing ManagerDepartment:MarketingSector:ManufacturingLocation:Noida Sector- 59Industry Preference:FMCG /Retail/ Footwear / Cosmetics & related fieldsReporting To:MD/Marketing DirectorJob Type:PermanentExperience:5-6 YearsSECTION 2 – JOB SUMMARYWe are seeking an experienced and dynamicBrand &...

  • Brand & Trade Marketing Manager

    14 hours ago

    Noida, India M.V. SHOE CARE PRIVATE LIMITED Full time

    SECTION 1 – IDENTIFYING INFORMATION Job Title: Brand &Trade Marketing Manager Department: Marketing Sector: Manufacturing Location: Noida Sector- 59 Industry Preference: FMCG /Retail/ Footwear / Cosmetics & related fields Reporting To: MD/Marketing Director Job Type: Permanent Experience: 5-6 Years SECTION 2 – JOB SUMMARY We...

  • Brand & Trade Marketing Manager

    1 day ago

    Noida, India M.V. SHOE CARE PRIVATE LIMITED Full time

    SECTION 1 – IDENTIFYING INFORMATIONJob Title: Brand &Trade Marketing Manager Department: MarketingSector: ManufacturingLocation: Noida Sector- 59Industry Preference: FMCG /Retail/ Footwear / Cosmetics & related fieldsReporting To: MD/Marketing Director Job Type: Permanent Experience: 5-6 Years   SECTION 2 – JOB SUMMARYWe are seeking an experienced...

  • Brand & Trade Marketing Manager

    18 hours ago

    Noida, India M.V. SHOE CARE PRIVATE LIMITED Full time

    SECTION 1 – IDENTIFYING INFORMATIONJob Title: Brand &Trade Marketing Manager Department: MarketingSector: ManufacturingLocation: Noida Sector- 59Industry Preference: FMCG /Retail/ Footwear / Cosmetics & related fieldsReporting To: MD/Marketing Director Job Type: Permanent Experience: 5-6 Years   SECTION 2 – JOB SUMMARYWe are seeking an experienced...

  • Brand Manager

    4 days ago

    Noida, Uttar Pradesh, India Dischh Marketing Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionDischh Marketing is a full-service Branding and Marketing Agency dedicated to being your end-to-end partner. We specialize in creating high-quality content and connecting with target audience to convert them into customers. Our services include brand management, Marketing, Social Media Management, Ads Management, Website & App Design &...

  • Trade Analyst

    2 weeks ago

    Noida, Uttar Pradesh, India RakVin Trade Solutions Full time ₹ 2,00,000 - ₹ 6,00,000 per year

    Job Opportunity: Trade Analyst (Fresher)​Rakvin Trade Solutions is looking for ambitious and talented individuals to join our team as a Trade Analyst in our Noida office. This is an excellent entry-level opportunity for recent graduates to begin their careers in the financial sector.​**Role: Trade AnalystExperience: Freshers Only**​Key...

  • Quantitative Trading Strategist or Algorithmic Trading Developer

    2 weeks ago

    Noida, India Trade Nova Technologies Full time

    Key Responsibilities: Strategy Development: Research and develop quantitative trading strategies across asset classes, e.g., equities, futures, options, commodities, etc Use statistical analysis, machine learning, and other quantitative techniques to identify trading opportunities. Collaborate with manual traders to translate their expertise into algorithmic...

  • Brand Manager

    2 weeks ago

    Noida, India Puig Full time

    Job Overview As a Brand manager, you will support planning and implement Marketing activities across all partners from Public Relations to Trade Activity and events. Together with the team, this role will coordinate and execute the GTM creating a consistent and engaging brand experience that is consumer focused across the market. Key Responsibilities Execute...

  • Brand Manager

    7 days ago

    Noida, Uttar Pradesh, India Puig Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job OverviewAs a Brand manager, you will support planning and implement Marketing activities across all partners from Public Relations to Trade Activity and events.Together with the team, this role will coordinate and execute the GTM creating a consistent and engaging brand experience that is consumer focused across the market.Key ResponsibilitiesExecute...