Social Media Executive

1 day ago

bangalore, India Pocket FM Full time

About Pocket FM

It’s an amazing time to join Pocket FM as we continue shaping the future of entertainment globally with audio series. Our mission is to give wings and wisdom to stories, transforming them into a strong entertainment package.


Pocket FM has grown to 130+ million listeners community, spending an average of over 115 minutes every day, while the total streaming on the app counts to over 6.5 billion minutes monthly.


Role Overview:

As a Social Media Executive, you'll be responsible for managing our social media presence, crafting engaging content, and fostering an online community of listeners. You’ll work closely with our marketing and content teams to amplify our brand voice and connect with a growing audience.


Key Responsibilities:

  • Develop and implement social media strategies to align with marketing goals.
  • Create, curate, and schedule engaging content (text, image, and video) across platforms like Instagram, Twitter, Facebook, , and others.
  • Monitor social media trends, tools, and platform updates to optimize performance.
  • Interact with followers, respond to queries, and manage online conversations.
  • Collaborate with the design and content teams to create compelling visuals and captions.
  • Analyze social media metrics and provide insights on content performance and engagement.
  • Manage social media advertising campaigns, including boosting posts and running paid promotions.
  • Stay updated on industry trends and competitor activities.


Qualifications & Skills:

  • 1-3 years of experience in social media management or digital marketing.
  • Familiarity with major social media platforms and their best practices.
  • Creative thinker with the ability to generate original ideas and content.
  • Strong writing, editing, and communication skills.

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