Search Engine Optimization Specialist

1 week ago

chennai, India Klenty Full time

About Klenty


Klenty is a Sales Engagement Platform that helps sales team execute personalized outreach using multiple channels like emails, calls, LinkedIn, and SMS to get more meetings booked and generate sales pipeline.

More than 4000+ sales teams which includes customers like Chargebee, Fitbit, Oracle, Gartner, etc use Klenty to automate their entire sales outreach process so that they can spend more time in building warm relationships with the prospects.


About the Klenty Team

Klenty is for the Learners, the Problem Solvers, and the Creators who want to keep pushing themselves to become masters at their craft and want to create a dent in the world. The team’s mission is to build software that makes salespeople fall with selling and become unstoppable. We want to take each salesperson on a hero’s journey towards mastery and growth that makes work meaningful and fun.

Everyone at Klenty....

  • Believe that constant learning is the path to true mastery over their role and functional area
  • Have the complete freedom and ownership to execute their tasks to provide a world-class output
  • Move things fast every single day so that we build software that every salesperson falls in love with
  • Want to create a world where work feels like play; where every day is a Friday.


About the SEO Marketer role:

As an SEO Marketer, you will be responsible for developing and implementing effective search engine optimization strategies to drive organic traffic that will help improve revenue growth for 4 different products that we offer. This is a cross-functional role that will require you to work closely with Demand Gen Marketing, Content Marketing, and Product Marketing teams. This is a great opportunity for someone looking to join a growing marketing team and shape our SEO approach.


Responsibilities and duties:

  • Evangelize SEO in terms of website changes impacting SEO, link acquisition and organic content (collaborating with our Content team)
  • Proactive in identifying new opportunities and optimising the existing revenue levers Competitive intelligence, understanding competitor trends and market trends
  • Help develop and scale our offsite backlink profile to improve the overall domain authority of the website
  • Liaise with the web developers in executing technical SEO recommendations
  • Hands-on experience working with WordPress to publish and optimize the blog pages
  • Prescriptive hands-on approach to supporting our Content Team to produce prospect/customer-friendly content that supports growth
  • The iterative approach to conversion rate optimisation, in ensuring we’re constantly monitoring and optimising revenue-driving opportunities
  • Track, monitor, and report on SEO campaigns every week to understand what is driving revenue and growth


Required Experience & Qualifications:

  • 1-2 years experience in B2B, SaaS or Digital marketing agencies
  • Proven track record of driving organic traffic and sales pipeline
  • Good understanding of full funnel marketing SEO and B2B marketing
  • Ability to measure all aspects of SEO performance, work in a cross-functional environment and turn data into insights and action
  • Comfortable in a fast-moving startup culture - growth-minded and comfortable with ambiguity
  • Strong understanding of EEAT and other SEO concepts
  • Strong understanding of content writing and how it impacts SEO
  • Confident communication skills for reporting to stakeholders at different levels, ability to influence people across the marketing team
  • Good HTML and CSS knowledge beneficial
  • Good working knowledge of Google Analytics, Google Search Console, SEMrush, Screaming Frog, Ahrefs, ChatGPT and other SEO tools
  • Has a Bachelor's degree or an equivalent degree


Industry
  • Software Development
Employment Type
  • Full-time

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