Senior Website Management Specialist

4 weeks ago

delhi, India iMocha Full time
Job Title: Senior Website Management Specialist
Location: Pune - WFO
Job Overview:
The Senior Website Management Specialist will be responsible for overseeing the maintenance, optimization, and performance of the website built on Webflow. This role requires a deep understanding of Webflow and its capabilities to ensure the website aligns with our brand, provides an exceptional user experience, and supports our business objectives.
Key Responsibilities:
Website Management:
· Manage and update website content, ensuring accuracy, relevance, and consistency.
· Monitor website performance and optimize for speed, responsiveness, and SEO.
· Implement A/B tests and analyze user behaviour to improve website conversion rates.
· Troubleshoot and resolve any website issues or bugs in a timely manner.
Webflow Expertise:
· Proficiently use Webflow to design, develop, and maintain website pages, layouts, and templates.
· Stay updated with the latest Webflow features, best practices, and trends.
· Collaborate with design and development teams to implement website enhancements and new features using Webflow.
Analytics and Reporting:
· Utilize web analytics tools to track website performance, user engagement, and conversion metrics.
· Generate regular reports on website traffic, user behavior, and key performance indicators.
· Provide insights and recommendations based on data-driven analysis to improve website effectiveness.
Collaboration and Communication:
· Work closely with cross-functional teams including marketing, sales, and product to align website strategies with business goals.
· Communicate effectively with stakeholders to gather requirements, provide updates, and address concerns related to website management.
· Collaborate with external vendors or agencies as needed for specialized website projects.
Qualifications:
· Bachelor's degree in Marketing, Information Technology, or related field.
· Minimum of 4-6 years of experience in website management, preferably in a B2B SaaS environment.
· Strong proficiency in Webflow with a proven track record of building and managing complex websites.
· Solid understanding of web technologies such as HTML, CSS, and JavaScript.
· Experience with web analytics tools like Google Analytics or similar.
· Excellent analytical, problem-solving, and project management skills.
· Strong attention to detail and a commitment to delivering high-quality work.
· Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

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