Digital Marketing Specialist

1 week ago


Ghaziabad, India EGlogics Softech Pvt. Ltd. Full time

Digital Marketing Specialist

Job Responsibilities:

·  SEO campaigns, Site Ranking, Site traffic, Back link

·  Competitor analysis, Keywords analysis and create SEO Audit Report

· Implementing & monitoring paid search, PPC, and SEO strategies/campaigns

· Developing/handling all aspects of the company s digital marketing campaigns for ISO

· certification and training related various management schemes

· Optimizing websites with Keywords for search engine ranking

· Create a goal in Google Analytics to Track Conversions.

· On-Page Optimization, Off Page Optimization

· Should be able to work both independently and as part of a team.

· Tracking, reporting and analysing paid search engine and social media campaigns

· Search Engine Marketing (cost per click/cpc), Display Media, Social Networks and leveraging

Analytics.

· Responsible for the management of the clients CPC campaigns. (AdWords, Bing, 2nd tier

engines, vertical portals or channels, etc.)

· Keyword research, developing ad copy, engine selection & budget allocation, landing page

selection, CPC and bid management & overall account strategy.

· Report internally to the digital marketing head on performance, results and campaign challenges, along with new ideas.

· Create associated keyword expansion road map, working with the content team to develop

relevant ads Working as part of a team to develop large social media campaigns

· Analysing and reports audience information and demographics, and success of existing social

media projects

Job Type: Full-time

Working Days- 5(Mon - Fri)

Location- Noida sec 63



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