Product Manager

About Fourth FrontierAt Fourth Frontier, our mission is to help people live longer, healthier lives. Our lifestyle product, Frontier X2 and FDA-cleared wearable, Frontier X Plus, and the Frontier X App empower users to track, understand, and improve their heart health in real time. With a growing presence in international markets (USA, UK, EU, and beyond), the app is the core of our user experience, enabling deeper engagement, retention, and revenue growth.Role OverviewWe are seeking a dynamic and versatile Product Manager with 5–7 years of proven experience inProduct Strategy, Engineering Collaboration, and Growth/Marketing initiatives. This is a high-ownership, cross-functional role that demands a unique blend of technical fluency, customer obsession, and business acumen.The ideal candidate is a true D2C all-rounder—someone who can speak the language of engineers,inspire the marketing team, and champion the voice of the customer—while relentlessly driving execution and innovation.As Product Manager for the Frontier X App, you will sit at the intersection of UX, growth, and technology. You'll own the app roadmap, elevate the UI/UX, optimize onboarding and retention, and unlock revenue growth through rapid experimentation, consumer insights, and global best practices.Key Responsibilities:Product Strategy & Growth● Define, prioritize, and own the app product roadmap, ensuring alignment with overall businessand revenue goals.● Conduct market research, competitor benchmarking, and user feedback sessions to identifyopportunities for growth and differentiation.● Translate business needs into clear product requirements, user stories, and use cases forengineering and design teams.● Analyze and define existing product segments based on evolving market needs and userbehaviors.● Recommend and establish new product segments in collaboration with management,engineering, and marketing teams.● Continuously track customer feedback and market signals to propose new features, enhancements and usability improvements.● Drive on-time, high-quality releases of new features, ensuring measurable impact on adoption,retention, and revenue.UI/UX & Consumer Psychology● Champion user-first design by deeply understanding user pain points, motivations, and behavior.● Partner with designers to deliver intuitive, engaging, and habit-building app experiences.● Run usability testing, customer interviews, and behavioral analysis to validate designs andfeatures. Execution & Engineering Collaboration.● Work closely with engineering teams to scope, prioritize, and deliver features at speed.● Use AI-powered tools (for wireframing, prototyping, testing) to compress build cycles andaccelerate iteration.● Facilitate agile ceremonies (standups, sprint planning, retros) and remove blockers to execution.International Market Focus● Adapt and localize app experiences for the USA, UK, and EU markets, ensuring global scalability.● Track performance across geographies, identifying unique growth levers per market.Requirements● 5–7 years of Product Management experience in mobile apps & D2C businesses.● Proven track record of building or scaling consumer-facing apps from zero to scale.● Experience with international markets (USA, UK, EU strongly preferred).● Experience with medical devices and the global healthcare market is desirable.● Experience in direct-to-consumer fitness and Health Coaching Service applications is preferable.● Solid exposure to Marketing, product-led growth, and GTM strategies.● Proven ability to manage full product lifecycle—from ideation to launch to iteration● Strong communication, storytelling, and stakeholder management skills.● Experience with tools like Jira, Figma, Mix panel , Google Analytics, Confluence, etc.● Excellent verbal and written communication skills, with the ability to present complex data andinsights clearly and concisely.● High aptitude for networking and relationship building, with experience collaborating with internal and external stakeholders.● Proficient in data analysis tools and software, such as Excel, SQL, Tableau, and Python.