Junior Executive – Marketing

3 weeks ago

Worli Point, India Rajshri Entertainment Full time

Position Title:

Junior Executive – Marketing & Channel (Dr. Binocs, Kids-Focused)

Location:

Mumbai, India (On-site)

About the Role

We are looking for an enthusiastic
Junior Executive – Marketing & Channel
to support the growth of
Dr. Binocs
, a popular kids' edutainment YouTube channel. In this role, you will assist in brand collaborations, school activations, events, merchandising, and mascot-led activities. This is a great opportunity for someone with
0–2 years of experience
who is passionate about children's content, event execution, and creative marketing.

Key Responsibilities

Brand Collaborations

  • Assist in identifying and coordinating with relevant brands for video integrations and promotions.
  • Support internal teams in aligning brand requirements with creative concepts.

School Activations & Events

  • Support the planning and execution of school activities, workshops, and outreach programs.
  • Coordinate with school authorities and vendors for logistics and smooth execution.
  • Assist in mascot-led activities to engage children in fun, educational ways.

Mall & Public Engagements

  • Help in organizing mall activations, pop-up events, and community programs.
  • Assist in handling event logistics including permissions, production, and staffing.

Merchandising & Character Management

  • Support in creating and managing Dr. Binocs-themed merchandise (toys, stationery, giveaways).
  • Ensure quality checks and coordinate with vendors for production and distribution.
  • Assist in managing the mascot for live appearances.

Planning & Execution

  • Maintain records of school programs, events, and outreach calendars.
  • Provide support to senior team members in campaign tracking and reporting.
  • Collaborate with design, production, and content teams for execution.

Requirements

  • 0–2 years of experience in marketing, events, school outreach, or merchandising (internship/fresher experience acceptable).
  • Strong communication and coordination skills.
  • Enthusiastic, creative, and eager to learn about kids' content and edutainment.
  • Ability to multitask and manage responsibilities in a fast-paced environment.
  • Highly organized, proactive, and detail-oriented.

What We Offer

  • An exciting opportunity to be part of the
    Dr. Binocs journey
    , bringing learning to life beyond YouTube—into schools, communities, events, and through fun merchandise. This role will give you
    hands-on exposure
    to brand tie-ups, events, and marketing campaigns in the kids' edutainment space.

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