Manager of Marketing Operations

4 days ago


india TechnoMile Full time

TechnoMile is looking to hire a Manager of Marketing Operations. In this role, you'll support and efficiently operate our marketing technology systems, ensure our marketing automation tool has a clean data structure, maintain related integrations, and improve the overall lead flow routing process. 

You will be working with a talented, goal-oriented marketing team who values collaborative communication and works closely with stakeholders across Sales, Customer Success, and Product Management. 

At TechnoMile, you will have the opportunity to progress your career and explore interests in marketing including data analysis and campaign management, as well as aspects of the wider marketing function.

The day-to-day: 

Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads and opportunities.  Build and maintain smart lists and segmentation to support the needs of the Marketing and Sales team  Establish and maintain scalable processes that ensure best practices in campaign and lead management  Support the Marketing team with data uploads, campaign analysis, and general reporting  Assist with the execution of nurture programs in collaboration with the demand generation team  Monitor and maintain data quality within the marketing automation platform  Provide recommendations that enhance future campaign performance and measurements  Manage integrations between marketing automation and other key systems including Salesforce  Evaluate new technologies and add-on applications to improve and optimize Marketing team performance  Deploy, track, and report on all types of marketing campaigns – nurture, webinar, event, and content  Continuously improve data intake workflows, including list cleaning, uploads, and overall marketing database hygiene  Work to minimize tech debt through constant process improvement 

Who you are: 

Ideally you will have a degree in marketing, business, or related business field (or equivalent experience)  Experience in a marketing, growth, or acquisition role, preferably in a B2B software organization  Experience with a marketing automation platform (Pardot, Marketo, and/or Hubspot)  Experience working in a CRM (Salesforce, Hubspot, Microsoft Dynamics 365)  Ability to efficiently translate technical solutions from business requirements  High attention to detail, organized, and able to manage multiple projects concurrently  General knowledge of email and database compliance and knowledge of CAN-SPAM & GDPR regulations

Who we are:

TechnoMile provides transformative cloud solutions to companies who do business with the government. From go-to-market to contract closeout, TechnoMile empowers companies to find, pursue, win, and retain more business with the government. 

We are lifelong learners – from our TechnoMile onboarding to our continued learning sessions, we foster an environment of growth  We love a challenge We have created a disruptive product for the market, and we are here to see it flourish.  We have an open-door policy. From HR to senior leadership, we pride ourselves in being accessible to one another.  We are one global team. From Tysons Corner to Texas to Nagpur, you will find TechnoMile employees across the globe, but we all come together for one collective mission and purpose.

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