Senior Associate

1 week ago

Kanpur, India Accumn Full time
Job Information

Company

Accumn

Date Opened

09/02/2025

Job Type

Full time

Industry

Financial Services

City

Kanpur Dehat

State/Province

Uttar Pradesh

Country

India

Zip/Postal Code

About Us

Yubi stands for ubiquitous. But Yubi will also stand for transparency, collaboration, and the power of possibility.

From being a disruptor in India's debt market to marching towards global corporate markets from one product to one holistic product suite with seven products

Yubi is the place to unleash potential. Freedom, not fear. Avenues, not roadblocks. Opportunity, not obstacles.

Job Description

About the Company:

Accumn, A Yubi Company is looking for a Senior. Marketing Associate to join our product marketing team. Drive go-to-market strategies, positioning, and messaging to ensure product adoption and customer engagement. They collaborate with product, sales, and design teams to translate features into value-driven narratives that fuel growth.

Basic understanding of marketing principles, strategies, and tactics.

  • Collaborate with product, design & marketing teams to plan and develop content.
  • Excellent verbal and written communication skills: Proficient in writing promotional content and able to communicate ideas effectively.
  • Ability to create and deliver persuasive presentations.
  • Track and analyze campaign performance metrics to provide insights and recommendations for continuous optimization of marketing efforts
  • Ability to create engaging and compelling content.
  • Ability to work effectively with cross-functional teams.
  • Education - Bachelor's degree in Marketing, communications or related field with previous experience working in SAAS/B2B/NBFC/banks/fintech clients.
  • Experience with the following tools would be an added plus: WordPress, Email marketing software like Netcore/Hubspot etc, Google analytics, Search Console, Amplitude and the MS Suite.
Requirements
  • 2-3 years of marketing experience with B2B/SaaS or fintech firms
  • Strong attention to detail and ability to multi-task projects and deliverables
  • Proven experience working under pressure to deliver high-quality output within an assigned timeline
  • Strong collaborator and self-starter

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