
Business manager
1 week ago
Role Overview:
We are looking for a sharp, business-savvy, and execution-oriented Business Manager to lead and
scale our International Market operations focuses on USA. The ideal candidate should have hands on experience in managing eCommerce businesses (D2C & Marketplaces) in the beauty/personal care category, with a deep understanding of the American consumer, digital ecosystem, and brand
building.
Working days - 6 days (Alt Saturday's Off)
Location - Hybrid (Ahmadabad)
CTC - Upto 35 LPA (depending on case to case basis)
Key Responsibilities:
1. Business Ownership:
• Own the P&L for the USA market – revenue, margins, growth targets
• Develop and execute the go-to-market strategy tailored for the U.S. audience
2. eCommerce & Marketplace Management:
• Manage and grow D2C (Shopify/Brand Website) & online marketplaces (Amazon US, Walmart.com, Target.com, etc.)
• Ensure seamless cataloging, pricing, listing optimization, and SEO performance
3. Marketing & Growth:
• Partner with performance marketing teams to plan and execute campaigns on Meta, Google,
TikTok, etc.
• Drive influencer and affiliate collaborations specific to the U.S. audience
• Leverage CRM, retargeting, and loyalty programs to improve repeat purchases
4. Cross-functional Collaboration:
• Work with Product, Operations, Design, and Customer Service teams to localize offerings and
experience
• Coordinate with logistics & 3PL partners for smooth international fulfillment
5. Consumer Insights & Trends:
• Monitor competitive landscape, consumer preferences, and category trends
• Use data and insights to improve product-market fit and campaign effectiveness
6. Compliance & Regulatory:
• Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
• Work with legal consultants for trademark/IP/labeling guideline
Must-Have Skills & Experience:
• 5–8 years of experience in managing international D2C businesses, with 2–3+ years focused
on the USA market
• Experience in color cosmetics, skincare, or personal care categories is essential
• Strong analytical and commercial acumen with a growth mindset
• Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.)
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