Digital Analytics Developer

4 weeks ago

india Avantor Full time

The Opportunity:

Avantor is looking for a dynamic, forward-thinking, and experienced Digital Analytics Developer , who will be responsible for delivering results against some of the most complex business and technology initiatives. 

This role will be a full-time position based out of ABC – Coimbatore or Pune Office.If you are passionate about solving complex challenges and driving innovation – let’s talk 

Our organization is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

The Digital Analytics Developer supports Avantor’s Google Analytics 360 implementation across all of Avantor’s web properties. This role will lead the technical implementation of Google Analytics 4 and serve as the subject matter expert for marketing event tag management using Google Tag Manager. The role also supports Data Layer needs for Adobe Target, CDP, and similar products.

MAJOR JOB DUTIES AND RESPONSIBILITIES (List in order of importance )

Serve as technical expert for Google Analytics 4 implementation including data layer requirements, tagging, and general analytics platform administration. Collaborate with cross-functional teams, including engineering, product management, and business units, to implement tags, events, and data layer attributes that align with business objectives. Ensure analytics requirements are directly integrated into the web development process. Independently read and write JavaScript with general supervision, applying it to Google Tag Manager, to create custom event tags that meet business requirements. Debug/implement changes, troubleshoot, and perform QA on tags in a self-guided manner. Draw upon experience, industry best practices, and knowledge of user behaviour to Identify tracking opportunities that can drive better customer experiences. Supports major web development projects, code releases, and other IT & Digital Marketing initiatives where custom event tagging and/or dashboards are necessary to monitor success. Gathers information from multiple internal and external sources to create bespoke tagging solutions and advise stakeholders on interpretating results. Maintain documentation for analytics tags, event triggers, and Google Data Layer properties Collaborate with cross-functional business and marketing managers to provide digital analytics support for web strategies and initiatives. Ensure all tagging code is properly implemented and regression tested when new features are added to the website. Aid Adobe Target event tagging initiatives. Validate tagging accuracy and completeness using other data sources such as ERP data, server logs, and other marketing tools. Other duties as assigned.

QUALIFICATIONS (Education/Training, Experience and Certifications)

A Bachelor's Degree in Marketing, Computer Science, or a related field 5 years experience in digital marketing or a related field 3 years of hands-on analytics implementation experience with Google Analytics, Google Tag Manager, or other similar digital analytics solutions. 1 year of Google Analytics 360 experience Experience with migration from Universal Analytics to GA4. Experience working with Client-Side Rendered front-ends built with Angular or similar SPA frameworks. Google Analytics and Tag Manager certification a plus Adobe Analytics experience a plus

KNOWLEDGE SKILLS AND ABILITIES (Those necessary to perform the job competently)

Knowledge:

Advanced understanding of Google Analytics tagging is essential. Strong e-marketing channel knowledge Advanced knowledge of HTML, CSS, and JavaScript. Basic SQL experience a plus.

Skills:

Excellent verbal and written communication skills. Able to effectively present concepts and reporting data to business users at the Manager / Director / VP level as well as to external customers

Strong Project Management skills

Abilities:

Ability to multitask and prioritize in fast-paced environment Ability to work with minimal supervision to meet objectives set by Digital Marketing leadership. Ability to effectively foster business relationships across teams and develop a good view of how the business operates Ability to immerse oneself into the product and stories to generate relevant campaigns Additional qualities: Must be a demonstrated team player with a “can-do” mentality Excellent attention to detail and strong organizational skills to manage multiple work requests and projects. Able to independently prioritize workload

ENVIRONMENTAL WORKING CONDITIONS & PHYSICAL EFFORT (Under Typical Positions)

Typically works in an office environment with adequate lighting and ventilation and a normal range of temperature and noise level.  A frequent volume of work and deadlines impose strain on routine basis. May intermittently travel domestically, international travel is unlikely. A certain flexibility of working hours is expected. Minimal physical effort is required. Work is mostly sedentary but does require walking, standing, bending, reaching, lifting or carrying objects that typically weigh less than 10 lbs.

Disclaimer:


The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Avantor is proud to be an equal opportunity employer.

Why Avantor?

Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.
The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor.
We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today

EEO Statement:

We are an Equal Employment/Affirmative Action employer and VEVRAA Federal Contractor. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law.

If you need a reasonable accommodation for any part of the employment process, please contact us by email at and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

3rd party non-solicitation policy:

By submitting candidates without having been formally assigned on and contracted for a specific job requisition by Avantor, or by failing to comply with the Avantor recruitment process, you forfeit any fee on the submitted candidates, regardless of your usual terms and conditions. Avantor works with a preferred supplier list and will take the initiative to engage with recruitment agencies based on its needs and will not be accepting any form of solicitation

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