Social Insights Analyst

3 weeks ago


bangalore, India Thoucentric Full time

§  Thoucentric is a niche management consulting firm focused on helping organizations overcome business challenges, maximize growth & overall performance through effective problem solving, efficient people, process, and technology solutioning, end to end execution and management.

§  We help clients with Business Consulting, Program & Project Management, Digital Transformation, Product Management, Process & Technology Solutioning and Execution including Analytics & Emerging Tech areas cutting across functional areas such as Supply Chain, Finance & HR, Sales & Distribution.

§  We are a group of seasoned professionals having diverse industry, solution and product experience thereby making us effective business liaisons. We are 300+ consultants strong coming with strong diverse background fuelling our growth story in India and across four other global locations viz. US, UK, Singapore, and Australia.

§  Thoucentric is an ‘Ethos’ that epitomizes the essence of being a good human… living a life of purpose… being life itself We are an extension of ourselves together We breed the basic human values of trust, freedom, nimbleness, compassion, integrity, passion, persistence & conviction.


Job Summary

 

As a Social analyst, you will be responsible for analyzing unstructured data. The role requires you to have a good knowledge of text analysis, social listening tools, and methods. 

 

Key Qualifications

  • Minimum 2 years of proven experience in a Data Analytics role.
  • Experience in analyzing and classifying customer comments, identifying trends and emerging insights. Ability to translate findings into meaningful insights.
  • Exposure to listening tools such as Sprinklr, Talkwalker, Brandwatch, etc.
  • Experience in working with Excel and in producing quality and meaningful presentations through Keynote or PowerPoint. 
  • Excellent verbal, reading, written, and interpersonal skills.
  • Detail oriented, and a self starter. 
  • Ability to work effectively in a team-oriented environment.

 


Requirements

Responsibilities

  • As part of the Social Analytics team, the primary responsibility is to analyse customers comments, across various Social/Digital channels. 
  • Good understanding of our products and technology, and being able to clearly articulate insights, based on customer feedback.
  • Develop deeper knowledge of Taxonomy and appropriately classify customer posts/comments.
  • Perform qualitative & quantitive analysis on the conversations pertaining to Apple across Social/Digital channels.
  • Identifying trends and patterns from user’s feedback and activities, across different languages and geographies.
  • Evaluate owned and competitive Social/Digital channels.
  • Stay up-to-date with industry trends, emerging technologies and methods in the Social/Digital space, and proactively find opportunities for innovation and improvement. 

 


Benefits

§  Be part of the exciting Growth Story of Thoucentric

§  Work on projects that help you stay ahead of the curve. Not just exciting projects, if you are a self-starter, you will also get multiple opportunities to design, drive and contribute in the organizational and practice initiatives.

§  Constant learning curve with very approachable and intellectual group of consultants.

§  Be part of One Extended Family. We bond beyond work - sports, get-togethers, common interests etc. Work in a very enriching environment with Open Culture, Flat Organization and Excellent Peer Group.

 



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