Marketing Operations Specialist

1 day ago

Gurugram, India AHEAD Full time

The Marketing Operations Specialist will work within Salesforce to clean, match, and pull data to support marketing initiatives, collaborating with tech ops and sales when needed. This person should be extremely detail-oriented, have experience and understanding of Salesforce and a strong understanding of how data within Salesforce is used for marketing and sales. Successful performance in this role is measured by accuracy, efficiency and the ability to support the activities of the  Duties/Responsibilities Maintain active target account lists (TALs) within Salesforce and Zoominfo Marketing to maximize integrity of contact information and overall impact of active campaigns and promotions Collaborate with Program Managers on target account lists (TALs) Pull metric data for marketing programs including responses, impressions, asset downloads etc. to measure deliverables for campaigns, promotions and events Assist with opportunity tracking in Salesforce tied to marketing campaigns and events for effective ROI and marketing performance reporting Maintain tool integrations by checking Splash, Influ2, LinkedIn etc. regularly to ensure proper connectivity and information flow to Salesforce for accurate campaign member and status data Create Salesforce reports and dashboards for timely and accurate campaign and event performance measurement Assist the Experience Team in managing and refining attendee and campaign target lists for partner POP (proof of performance) requirements Fulfill account mapping needs related to target list creation for marketing campaigns, events or as requested by the sales or ASU teams Assist program managers with ABM tasks as needed to help align processes and goals Manage Zoominfo Marketing and Hubspot alerts to maintain data cleanliness of campaign data and contact records associated with ongoing or upcoming marketing initiatives including but not limited to: Campaign data (description, partner, solution, parent campaign tagging)  Contact data (campaign member status, title, email) Complete missing information (such as industry or URL) Identifying duplicate accounts Analyze Salesforce Account Engagement data to assist with the creation of and maintenance of marketing workflows Assist with capturing buyer intent data to support list generation efforts for campaign managers, sales and ASU team members Track marketing operations tasks, workflows and process in *Other job duties as assigned. Education and Experience A degree in marketing, business administration, or a related field preferred  Proficiency with Salesforce, including building reports and dashboards and campaign management Minimum Required – 4+ years of experience in a marketing role  Preferred – Analytics background and familiarity with Salesforce Account Engagement, Zoominfo Marketing or other ABM tools. Knowledge, Skills, Abilities Advanced knowledge of Excel and Salesforce preferred Energetic, self-motivated and can motivate others Strong organizational and time management skills Able to work in deadline-driven situations Performs well under pressure in a dynamic environment Physical Requirements Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA and other federal, state and local standards, including meeting qualitative and/or quantitative productivity standards. Ability to maintain regular, punctual attendance consistent with the ADA, FMLA and other federal, state, and local standards.

  • Digital Marketing Specialist

    3 weeks ago

    Gurugram, India Pearl Anchors Full time

    Job Description Company Description Pearl Anchors is an IT-enabled Management Consulting firm offering integrated solutions across Software & App Development, HR and Compliance Management, Factory Legal Advisory, Payroll Outsourcing, Executive Search, and Facility Management Services, including Security and Housekeeping operations. Our multidisciplinary...

  • Market Making Specialist

    3 weeks ago

    Gurugram, India LCX Full time

    About Us: LCX is a leading innovator in the cryptocurrency and blockchain industry, dedicated to fostering the growth and stability of digital assets. We are committed to providing a robust trading ecosystem that ensures liquidity and efficiency for our clients. As we expand our operations, we are seeking a skilled Market Making Specialist with a background...

  • eTrade Marketing

    3 weeks ago

    Gurgaon/Gurugram, India eTrade Marketing P Ltd Full time

    About Us: - Founded with the vision of becoming the largest e-commerce aggregator in India, over the years, eTrade has successfully established itself as a market leader in the industry and has carved a niche for itself in the e-commerce space. - We're proud to be certified as a Great Place to Work- , a reflection of our strong culture, inclusive...

  • IT Operations Specialist

    1 day ago

    Gurugram, India Milliman Full time

    About Milliman: Independent for over 70 years, Milliman delivers market-leading services and solutions to clients worldwide. Today, we are helping companies take on some of the world’s most critical and complex issues, including retirement funding and healthcare financing, risk management and regulatory compliance, data analytics and business...

  • B2B Marketing Specialist

    1 day ago

    Gurugram, India The Knot Worldwide Full time

    B2B Marketing Specialist Gurgaon, Haryana, India WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from inspiration to...

  • Marketing Specialist

    1 day ago

    Gurugram, India Gartner Full time

    Global Sales Strategy & Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and...

  • Social Media Marketing Specialist

    4 weeks ago

    Gurugram, Gurugram, India Bharat Homeopathy Full time

    Job Description Profile- Social Media Executive (YouTube Specialist) Location- Plot No.-52, Gurgaon Sector 44 Salary- Upto 22k CTC Work Mode- Work From Office Working Days- 5 days working (Mon-Sat) Company Description Bharat Homeopathy is a leading global homeopathic organization specializing in the treatment of Kidney Diseases, Paralysis, Cancer, Male...

  • Sales And Marketing Specialist

    4 days ago

    Gurugram, Gurugram, India Kanan Gurugram Full time

    Job Description Company Description Kanan Gurugram is a certified study abroad consultancy dedicated to providing trusted services and solutions for students and educational institutions. We guide students comprehensively through their study abroad journey to ensure a smooth experience. Our expertise spans standardized tests including IELTS, SAT, PTE, GRE,...

  • Social Media Marketing Specialist

    2 weeks ago

    Gurugram, Gurugram, India Enout Full time

    Job Description Role: Social Media Marketing Specialist Location: Gurugram, Haryana (On-site) Experience: 2-4 yrs About Enout: At Enout, we create unforgettable human experiences for some of the world's most iconic organizations, including Google, Microsoft, and Amazon. Through meticulously designed off-sites and transformative team-building journeys, we...

  • Digital Marketing Specialist

    5 days ago

    Chennai, Gurugram, India Redington Group Full time ₹ 1,20,000 - ₹ 1,80,000 per year

    Job Title: Digital Marketing Specialist B2B Tech MarketingAbout the Role:We are looking for a passionate and results-driven Digital Marketing Specialist with 3–6 years of experience in B2B technology marketing. In this role, you will work closely with global IT brands to design, execute, and optimize impactful digital campaigns that drive demand generation...