Growth Manager

3 weeks ago

bangalore, India Jupiter Full time
About Us:
We are a financial services platform that leverages technology to offer our customers seamless and user-friendly products related to banking, loans, and investments. Our vision is to empower users to achieve financial wellness.
We help users cut through the banking jargons, offer smart insights based on spending and provide users with a range of new age features to enable and make sense of their finances. Our mission is to inspire healthier financial communities and help people own their relationship with money.
Key roles and responsibilities :
Create and execute playbook for introducing users to new and existing features and offerings through in-app communications, campaigns other key-communication opportunities, and thereby drive retention, engagement
Understand the various components and drivers of growth, along with trends (such as traffic, conversion, user engagement, and repeat behaviour) and create actionable programs leading to user growth
Analyze user journeys to provide actionable insights and recommendations followed by quick experimentation via A|B testing routes on traffic/funnel enhancement to derive immediate impact on KPIs
Brainstorm with different teams on how to improve the funnel at various stage - acquisition, engagement, retention and reactivation
Work closely with a range of cross-functional teams—product, customer success, design, and content-to fuel product adoption, develop go-to-market strategy and drive launches for our products
Should be able to flex with business needs: copywriting, optimizing onboarding conversions, content strategies, email/push, and distribution activities
Must have skills :
4+ years of experience in a Growth marketing role
Understanding of data flow, data funnels, and how to assess user behaviour with data and find actionable insights
Hands-on experience with tools such as Google Analytics, Clevertap/webengage/moengage, tableau, amplitude
Ability to prioritize all the tasks and initiatives with your OKR and focus on execution, strong bias for action
Excellent verbal and written communication skills: Ability to have deep empathy for users and to adapt how you communicate to best reach and engage your audience—from frontline workers to CXOs.
Strong interpersonal skills to manage and work with multiple teams and stakeholders
Demonstrated strength in strategic thinking/market analysis /competitive analysis.
Intangibles we’re looking for:
Ownership - obsession to make Jupiter famous in the fintech industry on the copy front
Empathy for the user - to know when a user needs to be reassured and when there is an opportunity to delight
Ability to break down complex information into digestible, easily understood communication
A basic understanding of the BFSI industry and the fears, motivations, and desires of its users
Know when to be creative and when to be direct in communication
An urge to question things and debate with rationale
Candidate Persona :
Go getter
Bias for action : find your way & move forward.
Good understanding of cross-functional domains like Product, Design, Growth & Brand Marketing
Why you should work with us?
We are customer centric and are committed to building a better banking experience. We're a positive, transparent and inclusive community that is result driven and motivated by brilliance. Working with us is not just fun, it's agile, fast paced and collaborative. We've been backed by leading investors like Tiger Global, QED, Matrix , Sequoia and are growing rapidly in the fin tech space - we’ve built a strong community of over 2 million users and are expanding
If that's not enough, there's always more
• Need a breather? Game with Jovians on the foosball table, obviously there's a scoreboard
• Our wholesome health care plans take care of you - whenever, wherever.
• Embrace growth You'll find people from all walks of life at Jupiter, budding freshers, seasoned veterans - you name it.
• We take unwinding as seriously as we do hustling - game nights are just our way of downtimes
• Collaboration is key for us - your value isn’t limited to your responsibilities Feel free to lurk in other departments and share your thoughts
• Weekly knowledge sharing: Learning doesn’t stop at Jupiter - grab your cup of chai and engage in knowledge sharing from the best in the business, every Wednesday
And there's always more:
Want to know more about us? Hop onto the links below:
•Our values : Our Team : Our funding : like you’d fit right in? Apply to our job using the link below

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