Marketing Automation Specialist

4 weeks ago

Mumbai, India M&G Full time
Key accountabilities and responsibilitiesProvide marketing automation training for users and new starters.Promote the use of Eloqua in the business and investigate new marketing automation functionality.Administrate the Eloqua platform, creating and managing users.Develop and manage responsive email templates, headers and footers, forms and landing pages.Support campaign execution, the event registration management process and email creation across the business.Monitor and report on email marketing performance.Create automated marketing processes and nurturing campaigns that maximise engagement, retention and growth opportunities.We live by four behaviours at

M&G Global Services

and we ask all our employees to:Inspire Others

- Support and encourage each other, creating an environment where everyone can contribute and succeedEmbrace Change

- Be open to change, willing to be challenged and able to adapt quickly and imaginatively to new ideasDeliver Results

- Focus on outcomes, set high standards and deliver with energy and determinationKeep it Simple

- Cut through complexity and bureaucracy, be clear and decisive and never overcomplicate things

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