Social Media Manager

2 weeks ago

gurugram, India SÀWAI Full time

The ideal candidate is a hard-working team player who will play a critical role in creating original digital content across various social media platforms. 

 

Responsibilities:

  • Oversee day-to-day management of campaigns and ensure brand consistency
  • Facilitate scaling brand and company awareness through various social media channels
  • Work with the brand to create and implement social media strategies monthly
  • Ensure brand consistency in copy through tone, voice, and terminology
  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
  • Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, YouTube, and LinkedIn
  • Ensure progress on all platforms by using analytical tools such as Google Analytics and others
  • Oversee the creation and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
  • Set targets to increase brand awareness and increase customer engagement
  • Develop, launch, and manage new competitions and campaigns that promote your organization and brand
  • Manage a budget for social media activities


Qualifications:

  • Upto 2 years of social media management experience
  • Proficient in using multi-social posting programs
  • Strong computer skills using Microsoft Office and Adobe Suites
  • General knowledge of Search Engine Optimization and internet ranking for web content
  • Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention
  • Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
  • Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once

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