▷ High Salary: Product Analyst

1 month ago


Delhi, India Demandlane Full time
Job Title: Sr. Product Analyst // Product Analyst

Department: Product Operations

Location: Remote

Key Responsibilities:

- Lead Engagement Optimization:- Analyze and optimize lead engagement strategies, focusing on dialing, texting, and cadencing to improve contact rates and conversions.- Conduct A/B testing to validate the effectiveness of different engagement strategies.- Data Analysis:- Analyze lead drop-off funnels to identify patterns, trends, and areas for improvement.- Use data analytics tools and techniques to provide insights and recommendations for optimizing lead engagement.- Communication Strategy Design:- Develop and implement tailored communication strategies for various stages of the engagement funnel to maximize lead conversion.- Collaborate with cross-functional teams to align communication strategies with overall business objectives.- Experimentation and Testing:- Aggressively test and experiment with various hypotheses to optimize lead engagement and conversion.- Monitor and report on the effectiveness of experiments, providing insights and recommendations for scaling successful strategies.- Market Research:- Conduct market research to identify software and tools that can enhance lead engagement and conversion.- Collaborate with the tech team to implement and optimize the use of identified tools and software.- Automation and Optimization:- Implement automation across various processes to boost efficiency and response times.- Constantly seek opportunities for system and process optimizations to reduce manual touchpoints and increase contact efficiency.- Compliance and Reporting:- Ensure all lead engagement activities adhere to industry regulations.- Prepare and present regular reports on lead engagement metrics, experiment results, and optimization recommendations to senior management.

Qualifications:

- Bachelor’s/Master’s degree in Engineering, Statistics, or a related field.- Minimum of 3-6 years experience in Product, Product operations, Business analysis, or a similar role.- Proficiency in data analytics tools and software.- Strong understanding of lead engagement strategies, A/B testing, and funnel analysis.- Experience with NLP/large language models (LLMs) for lead engagement.- Excellent analytical, communication, and presentation skills.- Ability to work in a fast-paced, data-driven environment.- Knowledge on Agile tools and methodologies.- Experience with the US market.

Salary Range: 10-15 LPA (in INR)

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