Marketing Manager

3 weeks ago


Navi Mumbai, India Septodont Healthcare India Pvt Ltd Full time

Key Accountabilities


Strategic

  • Market Analysis - Compiling market and competitor data to arrive at market size and market shares.
  • Creating a Marketing roadmap (mid – long term) Where to Play / How to Play.
  • Project Pipeline along with new launches/products with an appropriate plan of the Product life cycle.


Functional & Operational

  • To develop & deliver a marketing plan to achieve quarterly and annual budgets
  • Responsible for the successful implementation of strategies to augment sales and gross profit.
  • To plan & maintain the marketing cost within budget parameters.
  • Market interface - At least 6 days per month in the field to understand the market pulse and develop a team of Speakers & KOLs.
  • Collaborating with Sales Leaders to conduct appropriate trade shows, CDE programs, and workshops. Product Training for the Sales team.
  • Leading Digital Marketing to increase market reach.
  • Branding Septodont as a ‘Preferred partner by Choice’.
  • Responsible for maintaining the marketing budget.


Key Requirements

  1. Master in Marketing
  2. Minimum 8 years of Marketing/ Product Management preferably in Dental/ Medical Device/ Pharma.
  3. Handling marketing tools (e.g. Heat Maps), Data Analytics, Marketing Communication.


Essential Competencies

  • Communication, Interpersonal / Group Skills
  • Customer Focus, Product & Marketing knowledge
  • Initiative / Business Acumen, Strategic Thinking
  • Problem Solving / Decision Making


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