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Social Media Manager
4 months ago
Designation: Social Media Manager
Experience sought: 6+ years with at least 3 years exp in managing cross functional team members
Job Description
- Having a strong background in social media, paid campaign management, agency Management, technology platforms, direct marketing experience via digital as a Platforms viz facebook, instagram, youtube, linkedin etc.
- Responsible for developing, implementing, and managing marketing campaigns that promote a company and its products and/or services. He or she plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers
- Understanding/familiarity with Marketing principles; Performance marketing experience.
- Strong business acumen and ability to connect business objectives with digital marketing levers and find digital solutions for the same
- Ability to execute quick turn-around times with agencies
- Strong Project Management skills
- Someone who has handled E-commerce clients / Healthcare clients
- Strong Data Analytics skills / Process and system build/automation oriented thinking and experience
- Ability to lead a team of Media Buyers (FB & Google), Social Media Planner, Graphic Designers and Video Editors
- Ability to leverage brand and technology to deliver performance by the digital business vertical
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Coordinate with advertising and media experts to improve marketing results
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with your team to brainstorm new and innovative growth strategies
- Daily, and Proactively monitor campaign performance to foresee and resolve issues before they occur.
- Perform independent campaign analysis with definite conclusions and actions.
- Strong command of written English for deciding ad copies.
- Coordination with copywriter and Creative Designers to create attractive copies.
Qualifications
Bachelor's Degree in any field. (B Tech in Computer Science or equivalent preferred)
MBA or other management qualification (Regular MBA preferred)
Experience Required
- Proven relevant work experience in Social Media Marketing including both organic and paid mediums
- Should have experience / knowledge of different IT services like web development, mobile application development, digital marketing etc.
Skills and Abilities Sought
- Knowledge MS Office (MS Excel in particular)
- Excellent communication and organizational skills
- Business acumen with a problem-solving attitude
- Presentation Skills Competencies
- Process Oriented
- Integrity and sincerity
- Accountability
- Proactive: Takes initiative
- Out of box thinker
- Attention to detail
- Building Partnerships
- Building trust
- Customer Focus
