Social Media Marketing Executive
5 months ago
Key Responsibilities:
**Social Media Strategy**: Develop and implement comprehensive social media marketing strategies aligned with company goals and target audience.
**Content Creation**: Create high-quality, engaging content for various social media platforms, including text, images, videos, and other multimedia formats.
**Community Engagement**: Build and nurture a strong online community by interacting with followers, responding to comments, and addressing customer inquiries and concerns.
**Campaign Management**: Plan and execute social media advertising campaigns, including budget allocation, targeting, and performance tracking.
**Analytics and Reporting**: Monitor and analyze social media metrics, generate reports, and use data-driven insights to optimize strategies and campaigns.
**Platform Management**: Stay up-to-date with industry trends and platform changes to adapt strategies accordingly. Manage and update social media profiles and pages.
**Collaboration**: Coordinate with other departments, such as content marketing, design, and sales, to ensure alignment of messaging and campaigns.
**Brand Consistency**: Ensure that all content and interactions on social media channels align with the brand's voice and values.
**Influencer Partnerships**: Identify and collaborate with influencers and industry experts to expand reach and credibility.
**Crisis Management**: Develop and implement crisis communication plans and respond to negative feedback or online reputation issues.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media marketing, with a strong portfolio showcasing successful campaigns.
- In-depth knowledge of social media platforms, trends, and best practices.
- Proficiency in social media management tools and analytics.
- Excellent communication, writing, and editing skills.
- Creative thinking and the ability to generate innovative content ideas.
- Strong project management and organizational skills.
- WFH Only
- Data-driven mindset with the ability to analyze and interpret social media metrics.
- Experience with paid social media advertising is a plus.
**Job Types**: Full-time, Permanent
**Salary**: ₹25,000.00 - ₹35,000.00 per month
**Benefits**:
- Health insurance
- Paid sick time
- Paid time off
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Commission pay
- Performance bonus
- Quarterly bonus
- Yearly bonus
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (required)
- total work: 1 year (required)
**Language**:
- English (required)
**Speak with the employer**
+91 9354861316
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