Regional Sales Manager

1 week ago

New Delhi, India J L Morison Full time
Company DescriptionJL Morison India Ltd. is an FMCG company based in Mumbai, India, with over 80 years of experience in building sustainable brands. We manufacture, market, and distribute baby care, oral care, and hair care products. Our brands are sold through various channels, including traditional trade, modern trade, e-commerce, and our own e-shop. We also export our baby care products to select SAARC nations.

Role DescriptionThis is a full-time on-site role as a Regional Sales Manager located in New Delhi. The Regional Sales Manager will be responsible for overseeing and managing the sales activities within their assigned region. This includes developing and implementing sales strategies, managing a sales team, identifying new business opportunities, and achieving sales targets. The Regional Sales Manager will also be responsible for building and maintaining relationships with key customers and ensuring customer satisfaction.Role:Regional Sales Operations - Traditional TradeBrands: All BrandsJob description:I.

Implementation of Regional Sales Strategy in line with the Organisations Overall strategyExecution of the Annual Sales Plans for the region with a focus on each of the following:·

Market Share- Geography wise·

Customers·

Channels·

Product Categories·

People Development

II.

Business Key Result Areas:

·

Consistent Topline & Bottomline target achievement for the region as per territory , brands, categories·

Ensuring Brand Coverage/ Presence·

Increasing the Market Share·

Channel Development·

People Development

III. Operations:

·

Sales Managemento

Accurate Annual Sales Forecast, Budgeting & Achievement as per plano

Sales Plan Preparation – Targets, territories, products, sales teamo

Team KPI

& Target Managemento

Channel Development & Managemento

Ensuring fair & thorough implementation of the Trade Schemes as planned by the Trade Marketing Team & the Sales Heado

Achieving the Product Mix Targetso

Sales Team Building, Development, Motivation & Managemento

Sales Reviews & Performance/ Productivity Managemento

Process Complianceo

Driving Automation (SFA) – Bizom usage in the teamo

Customer Relationship Managemento

Returns Managemento

Inventory Management for the region

·

Business Intelligence & Analytics (External & Internal)o

Internal Business Data Analytics - Using Power BI Analytics for enhanced performanceo

External Market & Competitor Information for various decisions – Pricing, Trade Schemes, Products, Policies, etc

·

Policies & SOPs Implementation:o

Sales Process Implementation- From Prospecting to After Sales Serviceo

Distribution Policies & Channel/ Partner SLAso

Customer Credit Policieso

Returns Managemento

All other policies implemented from time to time

·

Liaison:o

Commercial Team/ SCM Team/ Government officials (if reqd) etcProfile:·

Overall traditional trade sales experience of around 10 to 12 years·

Should have independently handled regional sales for atleast one region in the FMCG industry for at least 3 to 4 yrs·

Should have a proven channel development & sales growth (topline & bottomline) track record in his/her previous organizations·

Should have worked in multiple markets/ regions as a part of his/ her sales role i.e. Should have a complete insight of the said region –sales trends, culture, distribution etc·

Strong understanding of Trade Marketing Strategies·

Strong Financial & Business Acumen·

Should be strong in business analytics·

Experience with handling sales related process automation tools would be an added advantage·

Data Oriented Decision making

QualificationsProven experience in sales and business developmentStrong leadership and management skillsExcellent communication and interpersonal skillsAbility to work independently and in a teamKnowledge of the FMCG industryGood analytical and problem-solving skillsAbility to multitask and prioritizeBachelor's degree in business, marketing, or related field

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