Performance Marketer
2 weeks ago
About Wemy: At Wemy we are passionate about promoting women entrepreneurship and empowering small businesses to thrive in the business world. Wemy is a marketplace for unique products from across the country. We showcase a unique collection of curated products across major categories like Home Décor, Eco Friendly, Accessories, Personal Care & Food. Whether you are searching for a special gift or looking to adorn your space with distinctive pieces, our marketplace offers a diverse range of products catering to every taste and style.
Requirement: We are presently seeking a Performance Marketer who has a proven history of success in boosting revenue, acquiring users and enhancing brand recognition. Working closely with the Founding team of a startup is a great way to prove your mettle.
Responsibilities
Your responsibilities will include:
- Formulating and implementing a robust strategy and action plan for performance marketing
- Crafting and overseeing digital prospecting and remarketing campaigns
- Budget and campaign management across various digital platforms to maximize return on investment and achieve cost-effective customer acquisition
- Ensuring effective planning, execution, and optimization of key traffic indicators through paid, organic, and owned media channels
- Exploring and experimenting with new channels to consistently surpass established performance metrics
- Collaborating closely with management to propose ideas for enhancing funnel conversion, provide feedback, and present results.
Qualifications
- You have a degree in Marketing, Business Administration or a related field.
- You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
- You have solid expertise in campaign and channel analysis and reporting on Meta, , other social platforms, including Google Analytics experience.
- You possess excellent analytical skills and leverage data, metrics, analytics and consumer behavior trends to drive actionable insights & recommendations.
- You are a highly goal-oriented individual and have excellent communication skills.
- You are open-minded, curious and a strong problem solver.
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