Deputy Director

1 month ago

hyderabad, India PepsiCo Full time
Overview

Channel Strategy & Perfect Digital Store Manager role at PepsiCo is a critical leadership position that holds the primary responsibility of orchestrating and overseeing the entirety of our Channel Strategy & Perfect Digital Store teams to attain exceptional business results. This pivotal role encompasses a comprehensive array of key responsibilities aimed at effectively managing and enhancing processes and making substantial contributions to the overall triumph of our sales team and the organization at large. This role will oversee a team of ~7-8 direct reports(L6-L8 analysts across channel strategy, perfect digital store and a key account specialist), across US, Europe and in future other geographies as well. This role will hard line into the Sales & Analytics Head of Global eCommerce and work closely with sales and marketing senior leadership team in the US and Europe, across all the channels.

Responsibilities Lead and mentor a team, overseeing their execution of robust data validation methods to ensure the accuracy and completeness of channel strategy and perfect store-related processes and activities. Confirm that these processes are in alignment with business objectives, optimizing sales efficiency and minimizing operational inefficiencies Continuously monitor and assess performance metrics, identifying correlations and root causes for any disparities. Develop and maintain relevant performance indicators for the team, facilitating data-driven decision-making and ensuring sustained success in achieving sales targets Collaborate with global teams (sales/ customer, PDS and BI/ DTX) on initiatives to enhance the utility of operational and performance data across various departments. Support reporting, analysis, and insights to foster a deeper understanding of sales and PDS performance, contributing to cross-functional alignment Collaborate extensively with various sales teams and departments in the market/ sector to deeply analyze sales data, market trends, and customer feedback, guiding the organization with data-driven insights to support markets in meeting/ exceeding sales objectives Establish and maintain robust sales systems, tools, and technologies that empower our sales teams to excel in their roles and elevate customer satisfaction Vigorously monitor key performance indicators (KPIs) and sales metrics, PICOS / PDS scorecard and offer comprehensive insights and recommendations to enhance sales performance and unearth growth opportunities Ensure that the team can work with DTX/ IT to automate repetitive reports/ tasks, so as to shift focus towards more analytical and insight driven support to customer teams and in turn generate more value out of the service Be able to share key projects across the customers/ markets with senior stakeholders and also be on the lookout for future opportunities Support in shifting to a capability led and geography agnostic sales operations team vs. a sector/ market or customer focused team Apply best practices across sectors and look to harmonize and generate productivity by optimizing the team’s deliveries Support recruitment and allied activities for the incoming roles Ensure effective and standard ways of working with various regions and governance discussions to check the pulse regularly Qualifications Proven mastery of sales operations, with an in-depth understanding of market dynamics and the analysis of sales-related data. Demonstrated capability to optimize sales processes and activities to achieve standardization and harmonization High competence on analytical tools like excel, power BI/ tableau etc. and be well versed with usage of data sources like Nielsen/ IRI and be able to analyze outputs of the same. Knowledge of efundamentals/ mfilterit preferred A robust track record in the retail/ FMCG sector, accompanied by a comprehension of retail/ FMCG business processes pertaining to sales operations. Exceptional analytical skills with the ability to translate complex sales data into actionable solutions and processes. Proficiency in data analysis software, including Microsoft Excel and Power BI, to facilitate data-driven decision-making in the realm of sales operations The ability to function effectively in a team environment and collaborate with individuals across the organization. Sales operations often require cross-functional teamwork and alignment with broader business objectives and market performance standards Ability to straddle across capabilities, stakeholders within different stakeholders and guide teams on multiple projects will be part of daily life. The person in this role should be able to deal with ambiguous situations and be resilient and keep moving towards the project goals. Highly organized and responsive, with ability to work to SLAs and tight deadlines Numerate thinker, excellent at data analysis and insights generation with strong attention to detail Language skills - English fluent Excellent written and oral communication skills; proactively communicates using appropriate methods for situation and audience in clear, concise and professional manner Ability to work collaboratively and proactively with multi-functional teams Be flexible, organized and able to handle competing priorities, Organization effectiveness Excellent communication and stakeholder management skills needed This role’s scope encompasses all PEP brands, products, and eComm customers. It is critical that the candidate build strong relationships with key stakeholders so h/she can partner cross functionally as well as externally to problem solve. Personal passion and unquestioned belief in the core need to transform PepsiCo’s strategy and presence in this growing channel to ensure that we take the appropriate risks and decisions to make significant progress

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