Paid Media Specialist

1 week ago


gurgaon, India Dentsu India Full time
Purpose : Manage paid media / digital media campaigns.
Role / Profile :
Maintain day-to-day client contact for SEM Campaign execution
Responsible for understanding client goals and agency deliverables
Responsible for contributing ideas to grow the clients business
Develops comprehensive agendas for weekly client planning/status meetings
Format and prepare weekly search reports for clients. Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.
Tracks, analyses and summarizes program results and progress
Provides clients with budget updates
Help prepare and research needed materials for client presentations and engagements
Conduct research and fact-finding for reports, presentations and articles
Set up and provide support on 3-5 search projects of various sizes
Perform keyword research and basic analysis
Monitor progress of campaigns using various reporting tools
Be able to clearly convey and explain search engine best practices to company associates and to clients.
Training subordinates with goal to make each member self-efficient and execute independently.
Required:
Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences
Enthusiasm for and ability in synthesizing large amounts of information and identifying key findings
Team building skills along with deliverables.
Logical and analytical approach while interpreting the numbers.
Education: Graduate/PG/MBA
3-6 years ops experience implementing and supporting search marketing activities

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