
SEO and Content Specialist
3 weeks ago
Responsibilities:
● Develop and execute comprehensive SEO strategies that drive organic traffic and improve search engine rankings for our website and our clients' websites
● Be hands on with content writing as and when required.
● Conduct in-depth keyword research to identify target keywords and phrases
● Optimize website content, including web pages, blog posts, and other digital assets, for search engines and users
● Perform technical SEO audits to identify and resolve issues that may negatively impact search engine rankings
● Basic knowledge on AI SEO and GEO to help grow impression share
● Develop and execute link building strategies to improve website authority and rankings
● Monitor and analyze website and keyword performance using tools such as Google Analytics and SEMrush
● Create and present reports to clients, highlighting key performance metrics and KPIs
● Continuously monitor industry trends, best practices, and emerging technologies to identify opportunities for innovation and growth
● Collaborate with the content marketing team to develop and execute content strategies that support SEO and GEO objectives
● Manage client relationships and ensure their satisfaction with our SEO services
● Have a good writing proficiency and be able to draft content in limited time
Qualifications:
● Bachelor's degree in marketing, communications, or a related field
● 1+ years of experience in SEO, preferably in a marketing agency setting
● Proven track record of driving organic traffic and improving search engine rankings
● Deep understanding of search engine algorithms and best practices, including on-page optimization, technical SEO, and link building
● Experience using SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz
● Basic experience using ChatGPT, Perplexity and Notebook LLM for best results
● Excellent communication and problem-solving skills
● Highly organized with strong project management skills
● Ability to work independently and in a team environment
● Proficient in Microsoft Office and SEO tools and have good writing capabilities
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