Digital Marketing Manager

4 weeks ago

Mumbai, Maharashtra, India Aprajita Toor Official Full time

Job Title: Digital Marketing Manager

Location: Chembur, Mumbai (Full-time, On-site)

Experience: 2–3 years

Apply:

At Aprajita Toor , we craft heirloom-inspired footwear and accessories that blend heritage with contemporary luxe. We're looking for a Digital Marketing Manager to lead our paid media and performance channels with precision, creativity, and strategy.

Role & Responsibilities

  • Plan, execute, and optimise campaigns across Google Ads, Meta Ads, and other digital advertising platforms .
  • Develop and manage performance-driven strategies for customer acquisition, engagement, and retention .
  • Develop and execute email marketing campaigns , nurturing loyal clientele while reaching new audiences.
  • Track, analyze, and report on campaign performance with actionable insights.
  • Stay ahead of emerging digital trends, platforms, and software , ensuring the brand remains future-forward.
  • Drive SEO initiatives to enhance visibility, rankings, and organic reach.
  • Analyse campaign performance, prepare actionable reports, and ensure high ROI across digital spends .
  • Collaborate with creative and content teams to align messaging with brand storytelling.
  • Stay updated with the latest digital marketing trends, tools, and best practices.

Requirements

  • 2–3 years of proven experience in digital marketing with a focus on paid media (Google & Meta).
  • Strong understanding of SEO, SEM, and performance marketing metrics .
  • Analytical mindset with ability to translate data into growth strategies.
  • Prior experience in luxury, fashion, or lifestyle brands is a plus.
  • Full-time, on-site role based in Chembur, Mumbai .
  • To apply, share your resume at

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