Branch Sales Manager-Ahmedabad

- Position Title - Branch Sales Manager-Ahmedabad- Location – Ahmedabad (Will be Accountable for the Gujarat)- Total Experience - 12 to 18 Years- Qualification - MBA (Full Time) (Compulsory)- Reporting to the Zonal Sales Manager- Direct Reporting - Yes (2 Area Sales Manager/ 2 Area Service Manager/ TSO=10)Key Responsibilities:-Sales & Distribution :- Creating a branch sales plan in alignment with the regional plan- Ensuring that the products are available across the defined territory to reach the customer- Increasing volume tie-up and getting business from existing partners in the market/region- Analyzing the current market coverage and dealer coverage, and developing the distribution strategy to expand the channel reach for the products- Ensuring effective deployment of staff at retail doors within cost parameters- Assisting the sales team with maintaining relationships and negotiating, and closing deals- Analyzing the market data and developing distribution strategies accordingly- Managing relationships with the distributors and the channel partners- Developing and nurturing an extensive network of distributors and dealers in the Trade- Driving the collection and reporting of required current and historical branch sales data to support category and channel analytics- Driving sales target-setting for on-ground sales and conducting periodic reviews- Executing sales volume and value targets for branch- Managing company-owned retail outlets and evaluating store and individual performance- Managing the execution of marketing initiatives (BTL) and overseeing all key account management activities for the branch- Visiting markets to understand and resolve store operational queries- Preparing periodic sales pipeline reports showing sales volume and potential sales for various sales channelsOther Channel Partners:- Identifying and developing good franchises in target markets and monitoring their performance.- Refining the service network coverage and quality of service franchises, leading to better service delivery and growth in sales.- Ensuring that channel partners (Large Format outlets & Online channel partners) get a good fill rate- Ensuring effective implementation of marketing and visual merchandising activities as per corporate guidelines in LF outlets- Providing competitor analysis insights regularly to help the Head Office (Sales & Marketing) to make an accurate demand forecast.Service Setup:- Building and stabilizing the service network, leading to better service delivery and growth in sales- Identifying the major complaint areas and ensuring an after-sales service setup is created- Identifying a good service franchisee for the commencement of the service setup- Monitoring and ensuring the speedy implementation of new policies about Service and DSRCInventory Management:- Overseeing all sales logistics for the branch for finished and defective goods- Inventory planning to ensure the availability of the right stocks within the parameters specified- Forecasting in SKU to ensure no loss of sales opportunity and no non-moving inventory in the warehouse.Commercial :- Ensuring all pending claims of distributors are settled on time- Ensuring receivables are under control and acceptable norms- Managing Branch Budget- Monitoring daily billing to distributors and the sales progressTeam Management:- Ensure the team is aligned with the assigned goals. Keeping them updated on their targets and providing support on achieving their targets- Training the team on managing customers and distributors- Motivating the team through different engagement activities and group activities- Leading and reviewing the branch sales force productivity to meet value, volume targets