Senior Brand Manager

Company Description H.R. Exports Pvt Ltd is a fast-growing company, makers of Shazia Basmati Rice, and located in New Delhi. We are a prominent processor and exporter of high-quality Basmati rice and other FMCG products to more than 80 countries. The company has been in the Indian rice industry for over 50 years and occupies a dominant market position. With its dedicated team, the company has withstood the strong competition in the market through state-of-the-infrastructure, stringent quality testing, and value addition to rice. Role Description This is a full-time on-site role for a Senior Brand Manager located in Delhi, India. The Senior Brand Manager will be responsible for overseeing the day-to-day brand management activities, including creating and implementing brand strategies, conducting market research, managing advertising and promotional campaigns, monitoring brand performance, and collaborating with cross-functional teams. They will also be responsible for managing brand budgets and ensuring brand consistency across all touchpoints. Qualifications Strong understanding of brand management principles and strategiesExperience in developing and implementing brand strategiesProficient in market research and analysisExperience in managing advertising and promotional campaignsExcellent communication and interpersonal skillsAbility to lead and collaborate with cross-functional teamsKnowledge of the rice industry and consumer insightsProven track record of successful brand managementMaster's degree in Marketing, Business Administrations, or related field