Lead- Performance Marketing
1 day ago
If you are passionate about making international mobility and living, seamless and accessible, then - Join us in building the future of student housing
Lead – Performance Marketing
Company: Amber (amberstudent.com)
Location: Viman Nagar, Pune
Job Type: Full-time
Role Overview
We’re seeking a strategic, data-driven Lead of Performance Marketing to own and scale our global customer acquisition engine.
In this role, you will:
Define the vision and roadmap for global performance marketing.
Lead and mentor a growing team of performance marketers.
Drive ROI across paid channels with aggressive growth targets
Key Responsibilities
Strategy & Leadership
Own and lead the global performance marketing strategy across paid search, paid social, display, programmatic, and emerging channels.
Manage multi-million-dollar budgets with a focus on ROI and scalability.
Build, mentor, and inspire a high-performing team.
2. Execution & Optimization
Oversee campaign strategy, creative direction, and audience segmentation across Google, Meta, TikTok, and programmatic DSPs.
Drive continuous testing and experimentation (A/B tests, funnel optimization) to reduce CAC and improve ROAS.
Collaborate with Product, Data, and Design teams to refine the user journey from first touchpoint to conversion.
3.Analytics & Reporting
Define KPIs, track performance daily, and deliver actionable insights to leadership.
Champion a data-driven culture using tools such as Google Analytics, Amplitude, and advanced attribution models.
Qualifications & Skills
7–10 years of progressive experience in performance/growth marketing, including leadership of multi-channel acquisition campaigns.
Proven success managing multi-million-dollar monthly budgets and scaling ROI-positive campaigns globally.
Deep expertise in Google Ads, Meta (Facebook/Instagram), programmatic DSPs, and emerging platforms.
Strong analytical skills with proficiency in data and web analytics, experimentation, and funnel optimization.
Excellent leadership, cross-functional collaboration, and communication skills.
Startup or high-growth company experience preferred.
What We Offer
Competitive compensation with performance bonuses and ESOPs.
High impact and autonomy—shape the global acquisition strategy end-to-end.
A collaborative, fast-paced environment with opportunities for rapid career growth.
Great culture: Instagram | LinkedIn
How to Apply:
Send your resume and a brief cover letter to with the subject line:
“Lead– Performance Marketing.”
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