National Sales Manager-CASA

Found in: Whatjobs IN C2 - 2 weeks ago

new delhi, India SaplingsHR Full time

Job Title: National Sales Manager - CASA (Current Account and Savings Account)


Location : Delhi/Mumbai


Job Summary:

The National Sales Manager for CASA is responsible for developing and executing a strategic plan to acquire and grow the bank's Current Account and Savings Account customer base at the national level. This position involves leading a team of sales professionals, setting sales targets, and collaborating with various departments to ensure the bank's CASA-related objectives are met.

Key Responsibilities:

  • Sales Strategy and Planning:
  • Develop a comprehensive national sales strategy for CASA products in alignment with the bank's overall objectives.
  • Analyze market trends, customer segments, and competition to identify growth opportunities.
  • Set ambitious yet achievable sales targets and performance metrics for the national CASA sales team.
  • Team Leadership and Management:
  • Recruit, train, and lead a high-performing team of CASA sales professionals.
  • Provide continuous coaching, guidance, and performance evaluations to team members.
  • Foster a culture of sales excellence and customer-centricity within the team.
  • Customer Acquisition and Relationship Management:
  • Identify potential target markets and customer segments for CASA products.
  • Develop and maintain relationships with key clients and partners to drive business growth.
  • Implement effective customer acquisition strategies and campaigns to attract new CASA account holders.
  • Product Knowledge and Compliance:
  • Ensure that the sales team has a deep understanding of CASA products, features, and benefits.
  • Maintain a strong focus on regulatory compliance and ensure that all sales practices adhere to banking industry standards and regulations.
  • Performance Analysis and Reporting:
  • Regularly analyze sales data and performance metrics to track progress toward targets.
  • Prepare and present reports to senior management regarding sales performance, market trends, and strategy effectiveness.
  • Collaboration and Communication:
  • Collaborate with various internal departments, including marketing, product development, and operations, to support CASA sales initiatives.
  • Communicate regularly with regional sales teams to ensure alignment with national strategies.

Qualifications:

  • Bachelor's degree in Business, Finance, or a related field (Master's degree preferred).
  • Extensive experience in sales, particularly in the banking sector, with a proven track record of achieving and exceeding sales targets.
  • Strong leadership and team management skills.
  • Excellent interpersonal and communication abilities.
  • In-depth knowledge of CASA products, banking regulations, and financial services industry trends.
  • Analytical mindset with the ability to interpret sales data and make data-driven decisions.
  • Results-oriented and customer-focused.

A National Sales Manager for CASA in a bank is instrumental in driving the bank's deposit account growth and revenue. This role requires a strategic mindset, strong leadership capabilities, and a deep understanding of the banking industry.





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